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Marin Software Mergers & Acquisitions

Marin Software M&A Summary

Marin Software has acquired 2 companies. It has also divested 1 asset.

Marin Software’s largest acquisition to date was in 2014, when it acquired Perfect Audience for $23M. It’s largest disclosed sale occurred in 2019, when it sold Perfect Audience to SharpSpring for $5M. Marin Software has acquired in 1 US state, and 2 countries. The Company’s most targeted sectors include marketing (50%) and media (50%).

M&A Summary

  • M&A Total Activity3
    • M&A Buy Activity2
    • M&A Sell Activity1
  • Total Sectors Invested 2
  • Total Countries Invested 2
  • M&A Buy/Sell Connections 1

Marin Software, Inc.

123 Mission Street 25th Floor,
San Francisco, California 94105
United States,
(415) 399-2580
www.marinsoftware.com

All (3) Buy (2) Sell (1)
Date Target Value
$mlns 		Transaction Type Acquirer Seller SRC
Link
2019-11-21 Perfect Audience · Marketing
San Francisco, California · www.perfectaudience.com

Perfect Audience is a cloud-based platform enables multi-channel retargeting to known leads, plus targeted advertising to new prospects via lookalike audience functionality. Perfect Audience empowers marketers to create, manage, and optimize their ad campaigns across thousands of sites using Google, Facebook, Instagram, leading ad exchanges and partner networks – all within one, simple-to-use interface.

5 Divestiture

SharpSpring

Marin Software, Inc.


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