M&A Deal Summary |
|
|---|---|
| Date | 2023-05-05 |
| Target | WhatCounts |
| Sector | Internet Software and Services |
| Buyer(s) | Zeta Global |
| Sellers(s) | OSG Billing Services |
| Deal Type | Divestiture |
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| Category | Company |
|---|---|
| Founded | 2007 |
| Sector | Internet Software and Services |
| Employees | 1,783 |
| Revenue | 729M USD (2023) |
Zeta Global is a data-driven, cloud-based marketing technology company that empowers enterprises to acquire, grow and retain customers more efficiently. The Company’s Zeta Marketing Platform (the “ZMP”) is the largest omnichannel marketing platform with identity data at its core. The ZMP analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated artificial intelligence to personalize experiences at scale. Zeta Global was founded in 2007 and is based in New York City.
| DEAL STATS | # |
|---|---|
| Overall | 9 of 10 |
| Sector (Internet Software and Services) | 5 of 5 |
| Type (Divestiture) | 5 of 5 |
| State (Georgia) | 1 of 1 |
| Country (United States) | 9 of 10 |
| Year (2023) | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2022-03-21 |
ArcaMax
Newport News, Virginia, United States ArcaMax is focused on the development and distribution of more than 400 interest-based newsletters to consumers in the United States. The company distributes news and syndicated features to a growing opted-in subscriber audience of four million readers. It has worked with leading media services and publishers for over 20 years, providing clients with opportunities to manage, deploy, and monetize their distribution strategies. ArcaMax was formed in 1999 and is based in Newport News, Virginia. |
Buy | - |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2024-10-08 |
LiveIntent
New York, New York, United States LiveIntent is a provider of email advertising and trading desk solutions. LiveIntent offers a buying platform for emails and displays. LiveIntent was founded in 2009 and is based in New York City. |
Buy | $250M |
| Category | Company |
|---|---|
| Founded | 1992 |
| Sector | Information Technology |
OSG Billing Services is a global provider of customer engagement and payment solutions. The company helps clients to integrate critical customer interactions, optimizing working capital, and driving profitable business growth. These solutions connect the entire customer experience by aligning transactional, payment, and marketing touchpoints for simplified operations and smarter engagement across a diversified variety of end markets, including financial services, real estate, healthcare, and governments & municipalities. OSG Billing Services was founded in 1992 and is based in Ridgefield Park, New Jersey.
| DEAL STATS | # |
|---|---|
| Overall | 2 of 2 |
| Sector (Internet Software and Services) | 1 of 1 |
| Type (Divestiture) | 2 of 2 |
| State (Georgia) | 1 of 1 |
| Country (United States) | 2 of 2 |
| Year (2023) | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2020-08-04 |
AppRev
Temple, Texas, United States Applied Revenue Analytics LLC is a provider of healthcare IT and business intelligence solutions for hospitals and health systems. Applied Revenue Analytics LLC was founded in 2004 and is based in Temple, Texas. |
Sell | - |
