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M&A Deal Summary

WindRose Health Investors Acquires RevHealth

On July 27, 2022, private equity firm WindRose Health Investors acquired marketing company RevHealth

Acquisition Highlights
  • This is WindRose Health Investors’ 1st transaction in the Marketing sector.
  • This is WindRose Health Investors’ 36th transaction in the United States.
  • This is WindRose Health Investors’ 4th transaction in New Jersey.

M&A Deal Summary
Date 2022-07-27
Target RevHealth
Sector Marketing
Buyer(s) WindRose Health Investors
Deal Type Recapitalization
Advisor(s) Houlihan Lokey (Financial)
DLA Piper (Legal)

Target

RevHealth

Morristown, New Jersey, United States
RevHealth is an independent provider of omnichannel healthcare communications, supporting pharma, biotech, device, and other healthcare clients with professional promotion, medical education, and patient education and advocacy communication services. RevHealth was founded in 2006 and is based in Morristown, New Jersey.

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Buyer(S) 1

Buyer

WindRose Health Investors

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2000
PE ASSETS 2.5B USD
Size Large
Type Sector Focused
DESCRIPTION

MTS Health Investors LLC is a specialist private investment firm focused on opportunities in the services sectors of the healthcare industry. Specific areas of interest include managed care/health insurance, healthcare providers, distributors of medical/products and providers of outsourced services. MTS also invests in low-technology medical product manufacturers. MTS makes equity investments in US based companies valued between $25 and $300 million. Prospective transaction types include buyouts, divestitures, recapitalizations, take-privates, acquisition financings, and growth financings. MTS Health Investors was formed in 2000 and is based in New York City.

DEAL STATS #
Overall 36 of 39
Sector: Marketing M&A 1 of 2
Type: Recapitalization M&A Deals 17 of 17
State: New Jersey M&A 4 of 4
Country: United States M&A 36 of 39
Year: 2022 M&A 2 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-06 Bridgeway Benefit Technologies

Baltimore, Maryland, United States

Bridgeway Benefit Technologies is a provider of specialized business administration software for the Taft-Hartley community, providing technology solutions for fund offices, national multiemployer plans, and third-party administrators across the United States and Canada. Bridgeway Benefit Technologies was founded in 1977 and is based in Baltimore, Maryland.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-08-03 BPD

Boca Raton, Florida, United States

BPD is a full-service marketing services agency representing hospitals and health systems and provides data-driven marketing solutions. BPD was founded in 2002 and is based in Boca Raton, Florida.

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