Stake Purchase • Software

TA Associates, CVC Capital Partners and Charlesbank Capital Partners Invest In Mediaocean

On August 31, 2021, private equity firms TA Associates, CVC Capital Partners and Charlesbank Capital Partners invested in software company Mediaocean from Vista Equity Partners

Investment Context
  • This is TA Associates’ 75th, CVC Capital Partners’ 6th and Charlesbank Capital Partners’ 3rd transaction in the Software sector.
  • This is TA Associates’ 245th, CVC Capital Partners’ 41st and Charlesbank Capital Partners’ 67th transaction in the United States.
  • This is TA Associates’ 18th, CVC Capital Partners’ 8th and Charlesbank Capital Partners’ 7th transaction in New York.

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Investment Summary

Date August 31, 2021
Target Mediaocean
Sector Software
Investor(s) TA Associates
CVC Capital Partners
Charlesbank Capital Partners
Sellers(s) Vista Equity Partners
Deal Type Stake Purchase

Target Company

Mediaocean

New York, New York, United States
Mediaocean is a mission-critical platform for omnichannel advertising connecting brands, agencies, media, technology, and data. Using AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean powers campaigns from planning, buying, and selling to analysis, invoices, and payments. Mediaocean was founded in 1967 and is based in New York City.
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Investors Overview 3

Investor

TA Associates

Boston, Massachusetts, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1968
PE ASSETS 65.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

TA Associates is a private equity firm that targets investments in middle-market and large companies around the world. TA will consider control or minority investments in profitable companies and looks to commit between $70 and $500 million per transaction. TA proactively reaches out to companies directly in sourcing potential investment opportunities. Prospective businesses are generally valued between $100 million and $3 billion. Areas of interest include technology, software, communications, financial services, healthcare, business services, semiconductors/electronics, and consumer products/services. In addition to investing equity capital, TA also makes subordinated debt investments. TA's geographic preference is North America, Asia/Pacific, and Europe. TA Associates was formed in 1968 and is based in Boston, Massachusetts.


Deal Context for Investor #
Overall 331 of 375
Sector: Software 75 of 90
Type: Stake Purchase 35 of 39
State: New York 18 of 23
Country: United States 245 of 271
Year: 2021 17 of 22
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-24 PDQ.com

Salt Lake City, Utah, United States

PDQ.com is a provider of IT asset management software for small and medium-sized businesses. The company’s primary products are PDQ Deploy, automated patch management, software update, and endpoint communications application; and PDQ Inventory, an endpoint information collection and reporting application for software, hardware, and Windows configuration data. PDQ.com was founded in 2001 and is based in Salt Lake City, Utah.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-09-28 Caprock

Newport Beach, California, United States

Caprock provides customized wealth solutions for ultra-high-net-worth individuals, families and select foundations. The firm acts as an outsourced chief investment officer and chief financial officer, serving as a trusted partner for those who seek objective advice on the entirety of their balance sheet. Caprock was founded in 2005 and is based in Newport Beach, California.

Buy -
Investor

CVC Capital Partners

Luxembourg, Luxembourg

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1981
PE ASSETS 177.0B EUR
Size Mega
Type Sector Agnostic
DESCRIPTION

CVC Capital Partners is a global private equity firm focused on investments in large companies located in Europe, North America, and Asia. CVC looks for opportunities with stable cash flows and talented management, and will consider businesses in a variety of industries. Target sectors include textiles, industrial products, waste management, building materials, energy/utilities, business services, financial services, distribution, healthcare, media, semiconductors, and gaming. CVC can handle transactions valued from €200 million to €10 billion. CVC Capital Partners was formed in 1981 and is based in Luxembourg.


Deal Context for Investor #
Overall 289 of 329
Sector: Software 6 of 8
Type: Stake Purchase 37 of 42
State: New York 8 of 8
Country: United States 41 of 46
Year: 2021 25 of 35
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-02 Sonae MC

Matosinhos, Portugal

Sonae MC is a food retailer, operating over 600 stores across the country and becoming the country's online grocery channel. It operates under the Continente brand for its different food retail formats and also operates a range of activities in adjacent segments like para-pharmacy, coffee shops and beauty care. Sonae MC was founded in 1985 and is based in Matosinhos, Portugal.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-09-16 Medivet

Watford, United Kingdom

Medivet is a provider of healthcare services in US with operates over 160 practices. Medivet was founded in 1987 and is based in Watford, United Kingdom.

Buy -
Investor

Charlesbank Capital Partners

Boston, Massachusetts, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1998
PE ASSETS 6.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Charlesbank Capital Partners is a private equity firm focused on investing in companies at various stages of development, including private and public companies, distressed situations, as well as later stage high growth businesses. Charlesbank typically invests $50 to $150 million per deal, in companies valued between $150 million and $3 billion. Industries of interest include consumer products, distribution, energy, financial services, food, education, health-care products and services, manufacturing, media and communications, and retail. Charlesbank Capital Partners is based in Boston, Massachusetts with an additional office in New York City.


Deal Context for Investor #
Overall 75 of 92
Sector: Software 3 of 7
Type: Stake Purchase 11 of 12
State: New York 7 of 10
Country: United States 67 of 81
Year: 2021 6 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-19 MDVIP

Boca Raton, Florida, United States

MDVIP is a personalized healthcare program that empowers people to reach their health and wellness goals through in-depth knowledge, expertise, and one-on-one coaching with an affiliated primary care doctor. The company's model was created with the hope and vision of bringing more life to more lives both young and old by putting impersonal healthcare practices and tactics aside and embracing a new way of healing. MDVIP was founded in 2000 and is based in Boca Raton, Florida.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-12-14 BOX Partners

Elgin, Illinois, United States

BOX Partners is the largest distributor of packaging, shipping, and industrial supplies. The Company partners with distributors, offering them broad product selection, distribution expertise, and marketing tools to compete with even the largest competitors in the industry. BOX Partners was founded in 1989 and is based in Elgin, Illinois.

Buy -

Seller Profile 1

SELLER

Vista Equity Partners

Austin, Texas, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2000
PE ASSETS 100.0B USD
Size Mega
Type Sector Focused
DESCRIPTION
Entrance to Frost Bank Tower, Vista Equity's main office in Austin, Texas.
Entrance to Frost Bank Tower, Vista Equity's main office in Austin, Texas.

Vista Equity Partners is a mega-sized asset management firm focused on private equity, public equity, credit, and other strategies. The Firm's private equity group looks to invest in and acquire software and technology enabled services companies. Specific areas of interest include software, software-as-a-service (SaaS), technology-enabled business services, and technology-enabled information services. Vista can commit up to $700 million per transaction and will consider a variety transaction situations, including management/leveraged buyouts, growth or acquisition financings, recapitalizations or restructurings, spinouts, and take privates. Vista Equity Partners was formed in 2000 and is based in Austin, Texas.


Deal Context for Seller #
Overall 61 of 72
Sector: Software 23 of 28
Type: Stake Purchase 1 of 1
State: New York 7 of 7
Country: United States 57 of 68
Year: 2021 15 of 15
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-04 Social Solutions

Austin, Texas, United States

Social Solutions is a provider of on-demand performance management software (SaaS) and solutions to the human services nonprofit sector with a focus on measuring efforts to outcome (ETO) to provide organizations with a clear picture of which efforts are having the greatest impact on the social issues they address. Social Solutions was founded in 2000 and is based in Austin, Texas.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-09-01 Drift

Cambridge, Massachusetts, United States

Drift is an internet communication platform that allows website visitors to engage with company websites easily. Its human-centric, AI-powered platform listens, understands, and learns from buyers to deliver personalized experiences and recommendations at every touchpoint. Drift was formed in 2014 and is headquartered in Cambridge, Massachusetts.

Buy -