M&A Deal Summary

Phoenix Equity Partners Acquires Setfords

On March 3, 2021, private equity firm Phoenix Equity Partners acquired business services company Setfords from BGF

Acquisition Highlights
  • This is Phoenix Equity Partners’ 9th transaction in the Business Services sector.
  • This is Phoenix Equity Partners’ 50th transaction in the United Kingdom.

M&A Deal Summary

Date 2021-03-03
Target Setfords
Sector Business Services
Buyer(s) Phoenix Equity Partners
Sellers(s) BGF
Deal Type Secondary Buyout
Advisor(s) Liberty Corporate Finance (Financial)

Target

Setfords

Guildford, United Kingdom
Setfords is a nationwide law firm that uses a network consultancy approach to allow its lawyers to work remotely. Setfords was the first business in the UK to roll out the consultancy network model across all major areas of law including property and family law. Setfords was founded in 2006 and is based in Guildford, United Kingdom.

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Buyer(S) 1

Buyer

Phoenix Equity Partners

London, United Kingdom

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2001
PE ASSETS 1.5B GBP
Size Large
Type Sector Agnostic
DESCRIPTION

Phoenix Equity Partners is a mid-market private equity firm that funds management buyouts and buy-ins, and provides expansion capital for UK-based companies. Phoenix looks for opportunities valued up to £200 million. Target sectors include consumer, leisure, retail, financial services, healthcare, education, media, transportation/logistics, and business services. Phoenix Equity Partners was formed in 2001 and is based in London.


DEAL STATS #
Overall 52 of 58
Sector: Business Services M&A 9 of 10
Type: Secondary Buyout M&A Deals 16 of 16
Country: United Kingdom M&A 50 of 55
Year: 2021 M&A 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-02 Universally Speaking

Wyboston, United Kingdom

Universally Speaking provides its clients with quality assurance, playtesting, audio, and localization services, using cutting-edge technology and automated workflow systems to ensure a secure, seamless service. The Company is trusted by games publishers, including 2K, Remedy, and 505 Games, and has supported such globally acclaimed games as Borderlands 3, Mafia, and Control. Universally Speaking is based in Wyboston, United Kingdom.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-04-09 Bridge Leisure Parks

Milton Keynes, United Kingdom

Bridge Leisure Parks owns and operates UK holiday parks. Bridge Leisure includes a high-quality selection of small (150-300 pitch) scenic parks in attractive locations, and larger all-inclusive parks with more extensive central facilities. Bridge Leisure Parks was established in 2008 and is based in Milton Keynes, United Kingdom.

Sell -

Seller(S) 1

SELLER

BGF

Investor Investor Investor Investor Investor


Category Growth Capital Firm
Founded 2011
PE ASSETS 2.5B GBP
Size Large
Type Sector Agnostic
DESCRIPTION

Business Growth Fund (BGF) is a private investment firm focused on early and growth-stage investing across the UK. The Firm also invests in publicly traded companies. BGF's growth team looks to invest £1 to £15 million in small to mid-sized companies looking for additional capital to pursue growth. BGF was established in 2011 and is headquartered in London.


DEAL STATS #
Overall 53 of 131
Sector: Business Services M&A 7 of 12
Type: Secondary Buyout M&A Deals 14 of 32
Country: United Kingdom M&A 50 of 125
Year: 2021 M&A 7 of 25
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-03 Burrington Estates

Devon, United Kingdom

Burrington Estates is at the forefront of high-quality new residential and commercial development in prime locations throughout the southwest and has established a reputation for building design-led workspaces and beautiful homes that people aspire to live and work in. Burrington Estates was founded in 2013 and is based in Devon, United Kingdom.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-04 fulfilmentcrowd

Lancashire, United Kingdom

fulfilmentcrowd is an e-commerce logistics and tech company. fulfilmentcrowd provides 3PL logistics management services to ensure that running a successful multi-channel eCommerce business is as worry-free as possible. fulfilmentcrowd was founded in 1984 and is based in Lancashire, United Kingdom.

Buy -