M&A Deal Summary

ICF International Acquires OLSON

On November 5, 2014, ICF International acquired marketing company OLSON from KRG Capital Partners and Fifth Street Capital

Acquisition Highlights
  • This is ICF International’s 3rd transaction in the Marketing sector.
  • This is ICF International’s 6th transaction in the United States.
  • This is ICF International’s 1st transaction in Minnesota.

M&A Deal Summary

Date 2014-11-05
Target OLSON
Sector Marketing
Buyer(s) ICF International
Sellers(s) KRG Capital Partners
Fifth Street Capital
Deal Type Add-on Acquisition
Advisor(s) AdMedia Partners, Inc.
Jefferies (Financial)
Hogan Lovells (Legal)

Target

OLSON

Minneapolis, Minnesota, United States
Olson provides digital marketing solutions around customer engagement and branding and is widely recognized for its innovative strategic advisory work, its software-driven customer loyalty programs and its analytics-based marketing.

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Buyer(S) 1

Buyer

ICF International

Reston, Virginia, United States

Category Company
Founded 1969
Sector Business Services
Employees7,740
Revenue 2.0B USD (2023)
DESCRIPTION

ICF International is a provider of management, technology, and policy consulting and implementation services to government and commercial clients in the United States. ICF International was founded in 1969 and is based in Reston, Virginia.


DEAL STATS #
Overall 7 of 14
Sector (Marketing) 3 of 4
Type (Add-on Acquisition) 6 of 13
State (Minnesota) 1 of 1
Country (United States) 6 of 11
Year (2014) 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-11-05 PulsePoint Group

Austin, Texas, United States

PulsePoint Group is a management and digital consulting firm that provides insight, strategy development and strategic execution for communications and marketing management challenges, with a special focus on social and digital engagement.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-12-14 The Future Customer

London, United Kingdom

The Future Customer Ltd. is a boutique loyalty strategy and marketing company. The Future Customer is based in London, United Kingdom

Buy -

Seller(S) 2

SELLER

KRG Capital Partners

Denver, Colorado, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1996
PE ASSETS 4.4B USD
Size Large
Type Sector Agnostic
DESCRIPTION

KRG Capital Partners is a private equity investment firm focused on acquiring controlling interests in middle-market companies. Prospective transaction situations include owner recapitalizations, management buyouts of private companies, mangement buyouts of corporate divisions, outright purchases, and family successions. Target companies typically generate sales of $35 to $400 million and EBITDA of $10 to $100 million. Sectors of interest include healthcare services, medical technology and life sciences; business services and distribution; construction materials and services; transportation services; marketing; specialty finance and insurance; aerospace, defense, and government services; energy services and products; and infrastructure. KRG primarily looks for opportunities located in the US and Canada but will selectively consider investments in Western Europe. KRG was formed in 1996 and is based in Denver, Colorado with additional offices in Mill Valley, California and Las Vegas, Nevada.


DEAL STATS #
Overall 30 of 41
Sector (Marketing) 2 of 3
Type (Add-on Acquisition) 16 of 21
State (Minnesota) 2 of 2
Country (United States) 29 of 40
Year (2014) 4 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-06-02 UniversalPegasus International

Houston, Texas, United States

UniversalPegasus International is an engineering and design firm that provides its clients with a broad range of engineering, inspection, survey, and project management services focused on the gathering, transmission, and processing of hydrocarbons and hydrocarbon-based products both onshore and offshore domestic and international markets. UniversalPegasus International was founded in 2008 and is based in Houston, Texas.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-02-18 Diversified Foodservice Supply

Mount Prospect, Illinois, United States

Diversified Foodservice Supply is a distributor of maintenance, repair and operations parts, supplies, and equipment to the U.S. foodservice industry, serving over 250,000 foodservice customer locations. DFSI is uniquely positioned in the industry due to its strength in sourcing high quality parts from both original component and original equipment manufacturers. DFSI currently operates through multiple brands including AllPoints Foodservice Parts & Supplies, Tundra Restaurant Supply, Franklin Machine Products, Mill Hardware, and Restaurant Parts & More. Its brands are consistently recognized as market leaders in service, quality, and value. DFSI has a long track record of strong organic growth complemented by successful acquisitions. These acquisitions have helped to broaden its product offering and geographic footprint, enabling DFSI to provide industry-leading selection and service to its customers.

Sell -
SELLER
DESCRIPTION

Fifth Street Capital is a public investment firm focused on providing mezzanine financing to support expansions, acquisitions, recapitalizations, and management buyouts of middle-market US based companies. Fifth Street looks to invest between $5 and $50 million per transaction. Sectors of interest include consumer products, healthcare services, manufacturing, medical device manufacturing, food services, business services, restaurants, speciality retail, logistics, and value added distribution. Fifth Street Capital is based in White Plains, New York.


DEAL STATS #
Overall 20 of 59
Sector (Marketing) 2 of 3
Type (Add-on Acquisition) 11 of 27
State (Minnesota) 1 of 1
Country (United States) 19 of 58
Year (2014) 6 of 9
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-11-05 CRGT

Reston, Virginia, United States

CRGT, Inc. is a full life-cycle IT services provider for the Federal Government, offering customers agile software development, data analytics, and cyber security & infrastructure support.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-12-01 Edge Fitness Clubs

Orange, Connecticut, United States

Edge Fitness Clubs offers fitness equipment, fitness programming and specialized in-club services such as personal training and Pilates. Edge Fitness Clubs was founded in 1987 and is based in Orange, Connecticut.

Sell -