M&A Deal Summary

Cision Acquires Bulletin Intelligence

On March 28, 2017, Cision acquired media company Bulletin Intelligence from Dubilier

Acquisition Highlights
  • This is Cision’s 1st transaction in the Media sector.
  • This is Cision’s 4th transaction in the United States.
  • This is Cision’s 1st transaction in Virginia.

M&A Deal Summary

Date 2017-03-28
Target Bulletin Intelligence
Sector Media
Buyer(s) Cision
Sellers(s) Dubilier
Deal Type Add-on Acquisition
Advisor(s) Portico Capital Securities (Financial)

Target

Bulletin Intelligence

Reston, Virginia, United States
Bulletin Intelligence LLC is a provider of fully-customized (bespoke) intelligence briefings to the businesses, government entities, and associations, reaching a combined daily audience of over 1.5 million professionals. Briefings analyze and synthesize the most comprehensive and relevant set of news, social media, and other sources of competitive intelligence, all based on the client's corporate, brand, competitive, industry, policy, legal, and financial priorities.

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Buyer(S) 1

Buyer

Cision

Chicago, Illinois, United States

Category Company
Sector Software
Employees4,800
Revenue 730M USD (2018)
DESCRIPTION

Cision is a provider of PR software and services including content marketing, media monitoring, media list building, distribution and analysis. Cision's software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision is based in Chicago, Illinois.


DEAL STATS #
Overall 5 of 11
Sector (Media) 1 of 1
Type (Add-on Acquisition) 4 of 10
State (Virginia) 1 of 1
Country (United States) 4 of 7
Year (2017) 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-12-15 PR Newswire Association

New York, New York, United States

PR Newswire provides end-to-end solutions to produce, optimize and target content – from rich media to online video to multimedia – and then distribute and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire serves over 30,000 clients from offices around the world.

Buy $841M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-12-20 CEDROM-SNi

Outremont, Quebec, Canada

CEDROM-SNi, Inc. is a provider of digital reproduction rights for hundreds of Québec and foreign media outlets. CEDROM-SNi's public relations workflow platform, Eureka.cc, provides thousands of customers in Québec and in France with the ability to search, analyze and conduct media monitoring in an evolving digital media environment.

Buy -

Seller(S) 1

SELLER

Dubilier

Stamford, Connecticut, United States

Category Private Equity Firm
Founded 1994
Size Small
Type Sector Agnostic
DESCRIPTION

Dubilier & Co. is a private equity firm that seeks investments in smaller middle-market companies. Transaction situations of interest include shareholder liquidity needs, growth capital financings, non-core divestitures, underperforming enterprises, and strategic/financial partnerships. While Dubilier will consider opportunities in a broad range of sectors, the firm has a special interest in media companies. Dubilier was formed in 1994 by Michael Dubilier, son of Martin Dubilier who co-founded mega private equity firm Clayton, Dubilier & Rice. Dubilier & Co. is based in Stamford, Connecticut.


DEAL STATS #
Overall 8 of 10
Sector (Media) 1 of 1
Type (Add-on Acquisition) 6 of 7
State (Virginia) 2 of 2
Country (United States) 8 of 10
Year (2017) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-01-01 OOSKAnews

Warrenton, Virginia, United States

OOSKAnews, Inc. is a business publishing house specializing in news delivery, analysis, and business intelligence on the water sector in emerging global markets. The digital publications cover the highly charged geopolitics of private and public water sector development in Eastern Europe, the former Soviet Union, Middle Eastern and African nations as well as Southern and Eastern Asia reaching readers in more than 40 countries. OOSKAnews was founded in 2006 and is based in Warrenton, Virginia.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-06-28 Bluegrass Ingredients

Springfield, Kentucky, United States

Bluegrass Ingredients is a processor of custom, value-added dairy ingredients for the food and beverage industry. Bluegrass sources raw milk from dairy farmers and processes it into a wide range of intermediate and shelf stable goods such as dry milk and cheese powders, non-dairy creamers, shortening powders, cheese, and specialty butters. Bluegrass Ingredients was established in 1995 and is based in Springfield, Kentucky.

Sell -