Cision - M&A Summary, Ownership, and Business Overview

SoftwareCompany

Cision M&A Summary

Cision has acquired 12 companies of its own, including 4 in the last 5 years. A total of 5 acquisitions came from private equity firms.

Cision’s largest acquisition to date was in 2015, when it acquired PR Newswire Association for $841M. Cision has acquired in 7 different US states, and 5 countries. The Company’s most targeted sectors include internet software and services (46%) and digital media (19%).

Cision Ownership

Who owns Cision?

Cision is owned by Platinum Equity. It was acquired on October 22, 2019.

Is Cision PE-backed?

Yes. Cision is owned by private equity investor Platinum Equity.

Was Cision formerly PE-backed?

Yes. Cision was formerly owned by 1 private investor.

Cision Business Overview

Where is Cision headquartered?

Cision is headquartered in Chicago, Illinois.

What is Cision’s revenue?

Cision disclosed revenue of 730M USD for 2018 and 632M USD for 2017.

How many employees does Cision have?

Cision has 4,800 employees.

What sector is Cision in?

Cision is a software company.

M&A Summary

  • M&A Total Activity11
    • M&A Buy Activity11
  • Total Sectors Invested 6
  • Total Countries Invested 5
  • M&A Buy/Sell Connections 6
  • M&A Advisors 1

Cision

Cision Ltd.

300 South Riverside Plaza,
Chicago, Illinois 60606
United States,
(866) 639-5087
www.cision.com

Cision is a provider of PR software and services including content marketing, media monitoring, media list building, distribution and analysis. Cision's software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision is based in Chicago, Illinois.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.4/yr) # 9 - 2 - - - 11
vol $1.8B $450M $2.3B
Sell (0.0/yr) # - - - - - - 0
  11

Most Recent M&A

Company Date Value Type
Streem Group 2021-12-19 - Add-on Acquisition
Surry Hills, Australia · www.streem.com.au
BrandWatch Technologies, Inc. 2021-02-26 450M USD Add-on Acquisition
Portland, Oregon · www.brandwatch.com
Trendkite, Inc. 2019-01-23 225M USD Add-on Acquisition
Austin, Texas · www.trendkite.com
Falcon.io ApS 2019-01-03 - Add-on Acquisition
København V, Denmark · www.falcon.io
PRIME Research 2017-12-26 - Add-on Acquisition
Ann Arbor, Michigan · www.prime-research.com
CEDROM-SNi, Inc. 2017-12-20 - Add-on Acquisition
Outremont, Quebec · www.cedrom-sni.com
Bulletin Intelligence LLC 2017-03-28 - Add-on Acquisition
Reston, Virginia · www.bulletinnews.com
PR Newswire Association LLC 2015-12-15 841M USD Divestiture
New York, New York · www.prnewswire.com
Viralheat 2015-03-23 - Add-on Acquisition
San Mateo, California · www.viralheat.com
Gorkana Group 2014-10-22 308M GBP Add-on Acquisition
London, United Kingdom · www.gorkana.com
View All >>

Business Unit M&A

Company Acquired Add-On/Sale Date #
PR Newswire Association LLC 2015-12-15 Vintage 2017-03-10 2
New York, New York · www.prnewswire.com New York, New York · www.thevintagegroup.com
PR Newswire Association LLC 2015-12-15 PR Newswire - Agility Business 2016-05-12 1
New York, New York · www.prnewswire.com , United States

M&A by Sector

Sector Buy # Value Sell # Value
Internet Software and Services 5 (45%) 1.1B (49%) - -
Digital Media 2 (18%) 841M (37%) - -
Business Services 1 (9%) 308M (14%) - -
Information Technology 1 (9%) - - -
Marketing 1 (9%) - - -
Media 1 (9%) - - -
Total 11 $2.3B - -

By Geo

State/Country Buy Value Sell Value
United States 7 2.0B - -
  Virginia 1 - - -
  Texas 1 225M - -
  Oregon 1 450M - -
  New York 1 841M - -
  Michigan 1 - - -
  Maryland 1 447M - -
  California 1 - - -
Australia 1 - - -
Canada 1 - - -
  Quebec 1 - - -
Denmark 1 - - -
United Kingdom 1 308M - -
Domestic 7 (64%) 2.0B (86%) - -
Cross-border 4 (36%) 308M (14%) - -
Total 11 $2.3B - -

Top M&A Advisors

Legal Deals
Kirkland & Ellis
1

Deal Values

buy # Total
$100M to $1B 5 $2.3B
TOTAL $2.3B
Largest PR Newswire Association LLC
$841M (2015-12-15)

M&A Connections

Deals
Acquired from
Investor(s)
36%
4 (36%)
Strategic(s)
9%
1 (9%)

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