Investment Summary

Cartesian Capital Group Invests In Unlimited

On October 7, 2008, private equity firm Cartesian Capital Group invested in marketing company Unlimited

Investment Highlights
  • This is Cartesian Capital Group’s 1st transaction in the Marketing sector.
  • This is Cartesian Capital Group’s 1st transaction in the United Kingdom.
Investment Fate
  • Unlimited was sold to existing investors in 2016 for 76M GBP.

Investment Summary

Date 2008-10-07
Target Unlimited
Sector Marketing
Investor(s) Cartesian Capital Group
Deal Type PIPE

Target

Unlimited

London, United Kingdom
Unlimited is a digital agency group that help clients grow their top line, win and retain customers, change behavior, transform their business digitally and stay ahead of the competition. The company uses a data-led approach combining human understanding with art and science to find the best way to accelerate growth for clients. The company deploys unexpected thinking, creativity, and innovation across our diverse collection of advertising, PR, media, content, CRM and digital transformation specialists before evaluating the effectiveness through advanced analytics, quant, and qualitative research. Unlimited is based in London, United Kingdom.

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Investor(S) 1

Investor

Cartesian Capital Group

New York, New York, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2006
PE ASSETS 2.7B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Cartesian Capital Group LLC is a private equity firm that invests in high growth businesses in emerging markets across the globe. Cartesian focuses on profitable companies with strong growth prospects and experienced management. The Firm looks to invest $25 - $125 million (generally minority positions). Specific areas of interest include financial and business services, telecommunications, specialized retail, transportation and logistics, and material products. Cartesian Capital Group LLC was formed in 2006 and is based in New York City.


DEAL STATS #
Overall 3 of 23
Sector: Marketing M&A 1 of 1
Type: PIPE M&A Deals 1 of 2
Country: United Kingdom M&A 1 of 2
Year: 2008 M&A 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-10-01 Ser Educacional

Recife, Brazil

Ser Educacional is a secondary educational institution offering working adults a wide array of undergraduate and graduate programs, such as business, law, psychology, engineering, and health sciences in the Northeast region of Brazil. Ser Educacional was founded in 1993 and is based in Recife, Brazil.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2009-01-01 Neuberger Berman Insurance-Linked Strategies

New York City, New York, United States

Neuberger Berman Insurance-Linked Strategies is a provider of risk-adjusted returns using a dynamic and active risk management approach. Neuberger Berman Insurance-Linked Strategies was founded in 2009 and is based in New York City, New York.

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