Genius Sports Mergers & Acquisitions

Genius Sports M&A Summary

Genius Sports has acquired 6 companies, including 6 in the last 5 years. A total of 2 acquisitions came from private equity firms.

Genius Sports’ largest acquisition to date was in 2021, when it acquired Second Spectrum for $200M. Genius Sports has acquired in 3 different US states, and 2 countries. The Company’s most targeted sectors include internet software and services (40%) and information technology (20%).

M&A Summary

  • M&A Total Activity5
    • M&A Buy Activity5
  • Total Sectors Invested 4
  • Total Countries Invested 2
  • M&A Buy/Sell Connections 2

Genius Sports

Genius Sports Group Ltd.

27 Soho Square 1st Floor,
London, W1D 3QR
United Kingdom,
+44 (0) 20 7851 4060
www.geniussports.com

All (5) Buy (5) Sell (-)
Date Target Value
$mlns
Transaction Type Acquirer Seller SRC
Link
2025-09-18 Sports Innovation Lab · Internet Software and Services
Boston, Massachusetts · www.sportsilab.com

Sports Innovation Lab is a data, insights, and analytics company that enables brands and sports properties to build more effective sponsorships, improve targeted advertising, and enhance fan experiences. The company is evolving how organizations use data to understand their customers and acquire more of them, starting with sports and entertainment. Its proprietary fan intelligence model Fluid Fan Graph is built on observational, transactional, and deterministic fan data. Sports Innovation Lab is based in Boston, Massachusetts.

- Add-on Acquisition

Genius Sports

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