Zeta Global - M&A Summary and Business Overview

Internet Software And ServicesCompany

Zeta Global M&A Summary

Zeta Global has acquired 4 companies, including 4 in the last 5 years.

Zeta Global has acquired in 4 different US states. The Company’s most targeted sectors include information technology (50%) and internet software and services (50%).

Zeta Global Business Overview

Where is Zeta Global headquartered?

Zeta Global is headquartered in New York, New York.

What is Zeta Global’s revenue?

Zeta Global disclosed revenue of 368M USD for 2020 and 306M USD for 2019.

How many employees does Zeta Global have?

Zeta Global has 1,304 employees.

What sector is Zeta Global in?

Zeta Global is an internet software and services company.

When was Zeta Global founded?

Zeta Global was founded in 2007.

M&A Summary

  • M&A Total Activity4
    • M&A Buy Activity4
  • Total Sectors Invested 2
  • Total Countries Invested 1
  • M&A Buy/Sell Connections 3

Zeta Global

Zeta Global Holdings Corp.

3 Park Avenue, 33rd Floor,
New York, New York 10016
United States,
(212) 967-5055
www.zetaglobal.com

Zeta Global is a data-driven, cloud-based marketing technology company that empowers enterprises to acquire, grow and retain customers more efficiently. The Company’s Zeta Marketing Platform (the “ZMP”) is the largest omnichannel marketing platform with identity data at its core. The ZMP analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated artificial intelligence to personalize experiences at scale. Zeta Global was formed in 2007 and is headquartered in New York City.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.6/yr) # 1 - 1 1 1 - 4
Sell (0.0/yr) # - - - - - - 0
  4

Most Recent M&A

Company Date Value Type
WhatCounts, Inc. 2023-05-05 - Divestiture
Atlanta, Georgia · www.whatcounts.com
ArcaMax Publishing, Inc. 2022-03-21 - Add-on Acquisition
Newport News, Virginia · www.arcamax.com
Apptness - Technology Platform & Data 2021-10-04 - Divestiture
Boca Raton, Florida
IgnitionOne - Programmatic Business 2019-09-18 - Divestiture
New York, New York
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Information Technology 2 (50%) - - -
Internet Software and Services 2 (50%) - - -
Total 4 - - -

By Geo

State/Country Buy Value Sell Value
United States 4 - - -
  Virginia 1 - - -
  New York 1 - - -
  Georgia 1 - - -
  Florida 1 - - -
Total 4 - - -

M&A Connections

Deals
Acquired from
Strategic(s)
75%
3 (75%)

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