Tremor International - M&A Summary and Business Overview

Internet Software And ServicesCompany

Tremor International M&A Summary

Tremor International has acquired 6 companies, including 3 in the last 5 years.

Tremor International’s largest acquisition to date was in 2022, when it acquired Amobee - Omnichannel Demand Side Platform and Advanced TV Platform for $239M. Tremor International has acquired in 2 different US states, and 4 countries. The Company’s most targeted sectors include internet software and services (50%) and digital media (34%).

Tremor International Business Overview

Where is Tremor International headquartered?

Tremor International is headquartered in Tel Aviv, California.

What is Tremor International’s revenue?

Tremor International disclosed revenue of 212M USD for 2020 and 326M USD for 2019.

How many employees does Tremor International have?

Tremor International has 564 employees.

What sector is Tremor International in?

Tremor International is an internet software and services company.

When was Tremor International founded?

Tremor International was founded in 2007.

M&A Summary

  • M&A Total Activity6
    • M&A Buy Activity6
  • Total Sectors Invested 3
  • Total Countries Invested 4
  • M&A Buy/Sell Connections 2
  • M&A Advisors 2

Tremor International

Tremor International Ltd.

82 Yigal Alon Street 13th Floor,
Tel Aviv, California 6789124
Israel,
+972 3 545 3900
www.tremorinternational.com

Tremor International is a mobile user acquisition platform for advertising agencies and brands. Tremor International was founded in 2007 and is based in Tel Aviv-Yafo, Israel.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.4/yr) # 4 - 1 1 - - 6
vol $67M $15M $239M $321M
Sell (0.0/yr) # - - - - - - 0
  6

Most Recent M&A

Company Date Value Type
Amobee - Omnichannel Demand Side Platform and Advanced TV Platform 2022-07-25 239M USD Divestiture
Foster City, California
Spearad GmbH 2021-10-19 15M USD Add-on Acquisition
Frankfurt, Germany · www.spearad.com
RhythmOne plc 2019-02-01 - Merger
San Francisco, California · www.rhythmone.com
Tremor Video, Inc. - Focuses Business 2017-08-07 50M USD Divestiture
New York, New York
Adinnovation, Inc. 2017-02-01 - Add-on Acquisition
Tokyo, Japan · www.adinnovation.co.jp
AreaOne Ltd. 2015-09-08 17M USD Add-on Acquisition
Tel Aviv, Israel · www.areaone.com
View All >>

Business Unit M&A

Company Acquired Add-On/Sale Date #
RhythmOne plc    - Prime Visibility LLC 2017-03-31 1
San Francisco, California · www.rhythmone.com New York, New York · www.primevisibility.com
RhythmOne plc    - Rhythm NewMedia, Inc. 2013-12-03 8
San Francisco, California · www.rhythmone.com Mountain View, California · www.rhythmnewmedia.com

M&A by Sector

Sector Buy # Value Sell # Value
Internet Software and Services 3 (50%) 32M (10%) - -
Digital Media 2 (33%) 50M (16%) - -
Marketing 1 (17%) 239M (75%) - -
Total 6 $321M - -

By Geo

State/Country Buy Value Sell Value
United States 3 289M - -
  California 2 239M - -
  New York 1 50M - -
Germany 1 15M - -
Israel 1 17M - -
Japan 1 - - -
Domestic 1 (17%) 17M (5%) - -
Cross-border 5 (83%) 304M (95%) - -
Total 6 $321M - -

Top M&A Advisors

Legal Deals
Naschitz, Brandes, Amir & Co.
2
Pillsbury Winthrop Shaw Pittman LLP
1

Deal Values

buy # Total
$100M to $1B 1 $239M
< $100M 3 $82M
TOTAL $321M
Largest Amobee - Omnichannel Demand Side Platform and Advanced TV Platform
$239M (2022-07-25)

M&A Connections

Deals
Acquired from
Strategic(s)
33%
2 (33%)

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