M&A Deal Summary |
|
|---|---|
| Date | 2019-05-01 |
| Target | Sizmek - Data & Programmatic Platform |
| Sector | Internet Software and Services |
| Buyer(s) | Zeta Global |
| Sellers(s) | Sizmek |
| Deal Type | Divestiture |
SEARCH BY
| Category | Company |
|---|---|
| Founded | 2007 |
| Sector | Internet Software and Services |
| Employees | 2,191 |
| Revenue | 1.0B USD (2024) |
Zeta Global is a data-driven, cloud-based marketing technology company that empowers enterprises to acquire, grow, and retain customers more efficiently. The Company’s Zeta Marketing Platform (the “ZMP”) is the largest omnichannel marketing platform with identity data at its core. The ZMP analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated artificial intelligence to personalize experiences at scale. Zeta Global was founded in 2007 and is based in New York, New York.
| DEAL STATS | # |
|---|---|
| Overall | 5 of 11 |
| Sector: Internet Software and Services M&A | 3 of 6 |
| Type: Divestiture M&A Deals | 2 of 6 |
| State: Texas M&A | 1 of 1 |
| Country: United States M&A | 5 of 11 |
| Year: 2019 M&A | 1 of 2 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2017-12-05 |
Disqus
San Francisco, California, United States Disqus powers an open and independent web of 4 million publishers including The Atlantic, Destructoid, Spoiler TV, TMZ, and other sites you know and love. Since 2007, Disqus has focused on helping independent publishers build audiences through its audience development platform by giving publishers tools to interact with readers. |
Buy | - |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2019-09-18 |
IgnitionOne - Programmatic Business
New York, New York, United States IgnitionOne’s technology provides real-time, actionable insights for smarter marketing decisions and omnichannel engagement. IgnitionOne’s Programmatic Business includes certain sales and client management teams in the United States and Brazil. |
Buy | - |
| Category | Company |
|---|---|
| Sector | Information Technology |
| Revenue | 173M USD (2015) |
Sizmek fuels digital advertising campaigns for advertisers and agencies around the world with cutting-edge technology to engage audiences across any screen. Sizmek provides rich media, video and online targeted advertising across channels. Sizmek's open ad management stack, Sizmek MDX, delivers the most creative and impactful multiscreen digital campaigns, across mobile, display, rich media, video and social, all powered by an unrivaled data platform.
| DEAL STATS | # |
|---|---|
| Overall | 1 of 2 |
| Sector: Internet Software and Services M&A | 1 of 1 |
| Type: Divestiture M&A Deals | 1 of 2 |
| State: Texas M&A | 1 of 1 |
| Country: United States M&A | 1 of 2 |
| Year: 2019 M&A | 1 of 2 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2017-07-18 |
Rocket Fuel
Redwood City, California, United States Rocket Fuel, Inc. is a predictive marketing software company that uses artificial intelligence to empower agencies and marketers to anticipate people’s need for products and services. Headquartered in Redwood City, Calif., Rocket Fuel has more than 20 offices worldwide. |
Buy | $145M |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2019-08-05 |
Peer39
New York, New York, United States Peer39 is a provider of AI-powered contextual targeting and fraud protection technology for digital advertising. Peer39 offers the largest and most scaled set of data available from any data provider in the market. Peer39 is based in New York City. |
Sell | - |