M&A Deal Summary

Yellow Wood Partners Acquires Freeman Beauty

On August 14, 2017, private equity firm Yellow Wood Partners acquired consumer products company Freeman Beauty from Champlain Capital

Acquisition Highlights
  • This is Yellow Wood Partners’ 3rd transaction in the Consumer Products sector.
  • This is Yellow Wood Partners’ 4th transaction in the United States.
  • This is Yellow Wood Partners’ 1st transaction in California.

M&A Deal Summary

Date 2017-08-14
Target Freeman Beauty
Sector Consumer Products
Buyer(s) Yellow Wood Partners
Sellers(s) Champlain Capital
Deal Type Secondary Buyout

Target

Freeman Beauty

Beverly Hills, California, United States
Freeman Beauty is a beauty company, thta offers a wide range of facial masks, dry shampoo, specialty bath & body, and foot care products that provide a spa-like experience in the comfort of your own home. Freeman Beauty was founded in 1976 and is based in Beverly Hills, California.

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Buyer(S) 1

Buyer

Yellow Wood Partners

Boston, Massachusetts, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2009
PE ASSETS 2.9B USD
Size Large
Type Sector Focused
DESCRIPTION

Yellow Wood Partners is a specialist private equity firm focused on control and minority investments in the consumer sector. Yellow Wood targets growth companies generating positive cash flow and the potential and the potential for increased growth/improved margins. Specific areas of interest include food, beverages, pet care, home goods, outdoor/recreation, health/wellness, and beauty/personal care. The Firm looks to commit $15 to $350 million per company. Yellow Wood Partners was formed in 2009 and is based in Boston, Massachusetts.


DEAL STATS #
Overall 4 of 13
Sector: Consumer Products M&A 3 of 11
Type: Secondary Buyout M&A Deals 2 of 2
State: California M&A 1 of 1
Country: United States M&A 4 of 12
Year: 2017 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-06-01 PDC Brands

Stamford, Connecticut, United States

PDC Brands is a beauty and wellness company. PDC Brands’ portfolio of category-leading brands includes Cantu, Dr Teal’s, Eylure, and Body Fantasies. PDC Brands’ portfolio of products can be found at major mass, chain drug, grocery and specialty retailers throughout the US, UK and in over 60 markets globally. PDC Brands is based in Stamford, Connecticut.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-08-28 Real Techniques

Libertyville, Illinois, United States

Real Techniques is creating the award-winning brand of makeup tools and accessories at a great value to the beauty obsessed. Real Techniques was founded in 2011 and is based in Libertyville, Illinois.

Buy -

Seller(S) 1

SELLER

Champlain Capital

San Francisco, California, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2000
PE ASSETS 140M USD
Size Small
Type Sector Agnostic
DESCRIPTION

Champlain Capital Partners is a private equity firm focused on growth capital financings and investments in businesses facing succession issues. The Firm is a generalist investor investor and will consider opportunities in a broad range of manufacturing, service and distribution industries. Target businesses typically have revenues of $10 to $100 million and EBITDA of $3 to $15 million. Champlain prefers companies located in the US. Champlain will not invest in turnaround situations. Champlain Capital Partners was formed in 2000 and is based in San Francisco, California with an additional office in Boston, Massachusetts.


DEAL STATS #
Overall 11 of 15
Sector: Consumer Products M&A 2 of 4
Type: Secondary Buyout M&A Deals 5 of 7
State: California M&A 2 of 2
Country: United States M&A 11 of 15
Year: 2017 M&A 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-04-21 S.R. Smith

Canby, Oregon, United States

S.R. Smith is a global manufacturer specializing in commercial and residential pool deck equipment and accessories. The company operates manufacturing facilities from multiple locations in the United States and Australia. Their products are supported by distributors around the world, with a focus in the United States, Australia, Canada and Europe. S.R. Smith was founded in 1932 and is based in Canby, Oregon.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-12-29 Thibaut

Union, New Jersey, United States

Thibaut is an operator of wallpaper and fabric company. Thibaut is a designer and global distributor of branded wallpapers, fabrics, and furniture sold through the interior design channel. Thibaut goes to market through two highly regarded brands, Thibaut and Anna French. Thibaut was founded in 1886 and is based in Union, New Jersey.

Sell -