M&A Deal Summary

Viad Acquires Glacier Raft

On March 24, 2022, Viad acquired business services company Glacier Raft

Acquisition Highlights
  • This is Viad’s 5th transaction in the Business Services sector.
  • This is Viad’s 10th transaction in the United States.
  • This is Viad’s 4th transaction in Montana.

M&A Deal Summary

Date 2022-03-24
Target Glacier Raft
Sector Business Services
Buyer(s) Viad
Deal Type Add-on Acquisition

Target

Glacier Raft

West Glacier, Montana, United States
Glacier Raft is a provider of guided river rafting trips operating in the heart of Pursuit’s West Glacier, Montana operations. Glacier Raft Company also owns 13 log cabins, a lodge, and a wedding venue located on 50 acres with views into Glacier National Park. Glacier Raft was founded in 1976 and is based in West Glacier, Montana.

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Buyer(S) 1

Buyer

Viad

Scottsdale, Arizona, United States

Category Company
Founded 1926
Sector Business Services
Employees1,697
Revenue 1.2B USD (2023)
DESCRIPTION

Viad operates through two businesses: Pursuit and GES. Pursuit is a collection of attractions, lodges and hotels, and sightseeing tours in iconic locations. GES is a full-service live events company serving 70% of the Fortune 1000 in 75+ countries. Viad was founded in 1926 and is based in Phoenix, Arizona.


DEAL STATS #
Overall 14 of 14
Sector (Business Services) 5 of 5
Type (Add-on Acquisition) 13 of 13
State (Montana) 4 of 4
Country (United States) 10 of 10
Year (2022) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-12-29 FlyOver Canada

Vancouver, British Columbia, Canada

FlyOver Canada is a virtual flight ride attraction that showcases some of Canada’s most awe-inspiring scenery from coast to coast. The state-of-the-art, multi-sensory experience combines motion seating, spectacular media and special effects, including wind, scents and mist, to provide a true flying experience for guests.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-10-21 Global Experience Specialists

Las Vegas, Nevada, United States

Global Experience Specialists (GES) provides global exhibition and event industry by operating companies and their distinctive specialties GES Exhibitions, Spiro, onPeak, SHOWTECH and Visit. The company delivers comprehensive experiential, strategic, creative, event management and accommodation, meeting planning and logistical solutions, as well as registration and engagement solutions. Global Experience Specialists is based in Las Vegas, Nevada.

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