Viad - M&A Summary and Business Overview

Business ServicesCompany

Viad M&A Summary

Viad has acquired 15 companies, including 1 in the last 5 years. A total of 4 acquisitions came from private equity firms. It has also divested 1 asset.

Viad has acquired in 7 different US states, and 3 countries. The Company’s most targeted sectors include business services (36%) and leisure (36%).

Viad Business Overview

Where is Viad headquartered?

Viad is headquartered in Scottsdale, Arizona.

What is Viad’s revenue?

Viad disclosed revenue of 1,239M USD for 2023 and 1,127M USD for 2022.

How many employees does Viad have?

Viad has 1,697 employees.

What sector is Viad in?

Viad is a business services company.

When was Viad founded?

Viad was founded in 1926.

M&A Summary

  • M&A Total Activity15
    • M&A Buy Activity14
    • M&A Sell Activity1
  • Total Sectors Invested 6
  • Total Countries Invested 3
  • M&A Buy/Sell Connections 6
  • M&A Advisors 2

Viad

Viad Corp.

7000 East, 1st Avenue,
Scottsdale, Arizona 85251
United States,
(602) 207-1000
www.viad.com

Viad operates through two businesses: Pursuit and GES. Pursuit is a collection of attractions, lodges and hotels, and sightseeing tours in iconic locations. GES is a full-service live events company serving 70% of the Fortune 1000 in 75+ countries. Viad was founded in 1926 and is based in Phoenix, Arizona.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.2/yr) # 13 - - 1 - - 14
Sell (0.2/yr) # - - - - - 1 1
  15

Most Recent M&A

Company Date Value Type
Global Experience Specialists, Inc. 2024-10-21 - Divestiture
Las Vegas, Nevada · www.ges.com
Glacier Raft Co. 2022-03-24 - Add-on Acquisition
West Glacier, Montana · www.glacierraftco.com
FlyOver Canada 2016-12-29 - Add-on Acquisition
Vancouver, British Columbia · www.flyovercanada.com
On Event Services LLC 2016-08-11 - Add-on Acquisition
Norcross, Georgia · www.oneventservices.com
CIRI Alaska Tourism Corp. 2016-03-14 - Divestiture
Anchorage, Alaska · www.ciritourism.com
N200 Ltd. 2014-11-24 - Add-on Acquisition
Watford, United Kingdom
onPeak LLC 2014-10-08 - Add-on Acquisition
Chicago, Illinois · www.onPeak.com
Travel Planners, Inc. 2014-10-08 - Add-on Acquisition
New York, New York
Blitz Communications Group Limited 2014-09-17 - Add-on Acquisition
Elstree, United Kingdom · www.blitzcommunications.com
Banff International Hotel 2012-03-07 - Add-on Acquisition
Banff, Alberta · www.banffinternational.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Business Services 5 (36%) - - -
Leisure 5 (36%) - - -
Media 1 (7%) - 1 (100%) -
Airlines 1 (7%) - - -
Internet Software and Services 1 (7%) - - -
Marketing 1 (7%) - - -
Total 14 - 1 -

By Geo

State/Country Buy Value Sell Value
United States 10 - 1 -
  Montana 4 - - -
  New York 1 - - -
  Maryland 1 - - -
  Illinois 1 - - -
  Georgia 1 - - -
  Alaska 1 - - -
  Alabama 1 - - -
  Nevada - - 1 -
Canada 2 - - -
  British Columbia 1 - - -
  Alberta 1 - - -
United Kingdom 2 - - -
Domestic 10 (71%) - 1 (100%) -
Cross-border 4 (29%) - - -
Total 14 - 1 -

Top M&A Advisors

Financial Deals
Moelis & Co.
 1
Legal Deals
Latham & Watkins
 1

M&A Connections

Deals
Acquired from
Investor(s)
21%
3 (21%)
Strategic(s)
7%
1 (7%)
Divested to
Investor(s)
100%
1 (100%)

Company Summary

SECTOR

Business Services

Revenue

1,239   10% 2023
1,127   123% 2022
507   23% 2021
415   70% 2020
1,372   6% 2019
1,296   1% 2018
1,307   9% 2017
1,205   11% 2016
1,089   3% 2015
1,065   10% 2014
973   4% 2013
1,025   2012
(millions of USD) Show More Show Less

Employees

1,697

Established

1926

Public

NYSE: VVI

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