Investment Summary

Verlinvest Invests In Toluna

On July 1, 2009, family office Verlinvest invested in retailer Toluna

Investment Highlights
  • This is Verlinvest’s 1st transaction in the Retail sector.
  • This is Verlinvest’s 4th transaction in the United States.
  • This is Verlinvest’s 1st transaction in Connecticut.

Investment Summary

Date 2009-07-01
Target Toluna
Sector Retail
Investor(s) Verlinvest
Deal Type Growth Capital

Target

Toluna

Wilton, Connecticut, United States
Toluna is a provider of digital market research companies worldwide, with a strong focus on digital and automation. It gives real time access to consumers across the globe. Toluna was founded in 2000 and is based in Wilton, Connecticut.

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Investor(S) 1

Investor

Verlinvest

Brussels, Belgium

Investor Investor Investor Investor Investor


Category Family Office
Founded 1995
PE ASSETS 1.8B EUR
Size Large
Type Sector Agnostic
DESCRIPTION

Verlinvestis a private, family-owned investment holding firm specializing in branded consumer products and services investments. The Firm will consider investments in public and private companies and generally targets growth-oriented businesses addressing sizeable markets. Verlinvest looks to invest €20 to €200 million per investment and will consider both majority and minority positions. Verlinvest was formed in 1995 and is based in Brussels, Belgium.


DEAL STATS #
Overall 11 of 46
Sector (Retail) 1 of 7
Type (Growth Capital) 3 of 20
State (Connecticut) 1 of 1
Country (United States) 4 of 11
Year (2009) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2009-01-01 Bevyz Global

Sliema, Malta

BEVYZ Global Ltd. manufactures multi-drink systems and Water coolers and machines that dispense single cup drinks meet consumers’ growing health and convenience needs. Bevyz gives you the best, and the choice, of all worlds. Company multi-drink system is a water cooler, coffee/tea machine, and soft drinks/juice dispenser all in one.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2010-01-01 Leblon

New York, United States

Leblon is a spirits company that markets and distributes premium Brazilian Cachaça, mostly in the US though increasingly in Brazil and Europe. Cachaça (pronounced: ka-shah-sa), the national spirit of Brazil, is produced from sugar cane and is the third most consumed spirit globally, predominantly in Caipirinhas (pronounced kai-pur-EEN-ya) – a refreshing cocktail made with muddled limes, sugar, ice & Cachaça. Leblon was founded in 2005 and is based in New York City.

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