Secondary Buyout • Internet Software and Services

TSG Consumer Partners Acquires Legacy.com

On June 1, 2024, private equity firm TSG Consumer Partners acquired internet software and services company Legacy.com from Pamplona Capital Management - Private Equity

Acquisition Context
  • This is TSG Consumer Partners’ 1st transaction in the Internet Software and Services sector.
  • This is TSG Consumer Partners’ 50th transaction in the United States.
  • This is TSG Consumer Partners’ 3rd transaction in Illinois.

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M&A Deal Summary

Date June 1, 2024
Target Legacy.com
Sector Internet Software and Services
Buyer(s) TSG Consumer Partners
Sellers(s) Pamplona Capital Management - Private Equity
Deal Type Secondary Buyout

Target Company

Legacy.com

Chicago, Illinois, United States
Legacy.com is a commercial facilitator of online memorials. Legacy powers sympathy e-commerce solutions (e.g., flowers, cards, trees) as well as obituary publishing via its website, funeral home partners and digital news / media channels. Legacy.com was founded in 1998 and is based in Chicago, Illinois.
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Buyer Overview 1

Buyer

TSG Consumer Partners

Stamford, Connecticut, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1987
PE ASSETS 14.0B USD
Size Mega
Type Sector Focused
DESCRIPTION

TSG Consumer Partners (formerly known as The Shansby Group) is a specialist private equity firm focused on acquiring and building mid-sized, branded consumer companies. TSG invests in private and publicly traded companies, and will consider both majority and minority equity positions. Specific sectors of interest include apparel, beauty, e-commerce, personal care, retail, food/beverages, restaurants, health/wellness, household products, and pet care. TSG looks for companies with sales between $20 million and $1.5 billion and can invest commit up to $500 million per transaction. TSG Consumer Partners was formed in 1987 and is based in San Francisco, California.


Deal Context for Buyer #
Overall 55 of 62
Sector: Internet Software and Services 1 of 1
Type: Secondary Buyout 11 of 13
State: Illinois 3 of 4
Country: United States 50 of 55
Year: 2024 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-08-01 Trinity Solar

Wall, New Jersey, United States

Trinity Solar is a privately-held provider of residential solar, battery storage and energy services. Trinity Solar was founded in 1994 and is based in Wall, New Jersey.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-07-25 Summer Fridays

Los Angeles, California, United States

Summer Fridays is a skincare brand offering exceptional products that combine clean formulations with quality ingredients. Summer Fridays was founded in 2018 and is based in Los Angeles, California.

Buy -

Seller Profile 1

SELLER

Pamplona Capital Management - Private Equity

London, United Kingdom

Investor Investor


Category Private Equity Firm
Founded 2005
PE ASSETS 11.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Pamplona Capital Management - Private Equity, is the private equity unit of asset manager Pamplona, which also provides hedge funds and hedge fund-of-funds products. Pamplona PE invests in 'market leading' companies in a variety of industry sectors. The Group will consider opportunities throughout North America and Europe. Pamplona PE was established in 2005 and is based in London and New York.


Deal Context for Seller #
Overall 23 of 24
Sector: Internet Software and Services 2 of 2
Type: Secondary Buyout 9 of 10
State: Illinois 1 of 1
Country: United States 11 of 12
Year: 2024 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-02-02 LogicWorks

New York, New York, United States

LogicWorks is a cloud automation and managed services provider. Through its Managed Hosting, Private Cloud, and InfiniCloudTM dynamic compute services, Logicworks offers its diverse client base unmatched access to technology expertise. LogicWorks was founded in 1993 and is based in New York City.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-07-09 GetWellNetwork

Bethesda, Maryland, United States

GetWellNetwork is a digital health technology company that provides interactive patient engagement solutions to help healthcare providers engage, educate, and empower patients across the care continuum. Its patient‑centered platform integrates with clinical systems to improve care experiences, outcomes, and operational performance in hospitals and care settings. GetWellNetwork was founded in 2000 and is based in Bethesda, Maryland.

Sell -