Add-on Acquisition • Software

TSC Auto ID Technology Acquires Bluebird

On August 1, 2024, TSC Auto ID Technology acquired software company Bluebird from H&Q Asia Pacific

Acquisition Context
  • This is TSC Auto ID Technology’s 1st transaction in the Software sector.
  • This is TSC Auto ID Technology’s 1st transaction in South Korea.

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M&A Deal Summary

Date August 1, 2024
Target Bluebird
Sector Software
Buyer(s) TSC Auto ID Technology
Sellers(s) H&Q Asia Pacific
Deal Type Add-on Acquisition

Target Company

Bluebird

Seoul, South Korea
Bluebird is an industrial and enterprise PDA developer/ manufacturer in Korea and Global No.8 in terms of market share. Bluebird was founded in 1995 and is based in Seoul, South Korea.
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Buyer Overview 1

Buyer

TSC Auto ID Technology

New Taipei City, Taiwan

Category Company
Sector Technology Hardware
Revenue 8.8B TWD (2024)
DESCRIPTION

TSC Auto ID Technology is a provider of innovative, competitively priced thermal bar code label printers. TSC Auto ID Technology was founded in 1991 and is based in New Taipei City, Taiwan.


Deal Context for Buyer #
Overall 3 of 3
Sector: Software 1 of 1
Type: Add-on Acquisition 2 of 2
Country: South Korea 1 of 1
Year: 2024 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-01-10 Diversified Labeling Solutions

Itasca, Illinois, United States

Diversified Labeling Solutions, Inc. is a labeling solutions provider. DLSdigital™ produce shorter run labels in virtually any size and any shape quickly and cost-effectively. Diversified Labeling Solutions, Inc. was founded in 1985 and is based in Itasca, Illinois.

Buy -

Seller Profile 1

SELLER

H&Q Asia Pacific

Hong Kong, China

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1985
PE ASSETS 3.4B USD
Size Large
Type Sector Agnostic
DESCRIPTION

H and Q Asia Pacific (H&QAP) is a private equity firm focused on later-stage control investments and earlier-stage venture capital investments across the Pacific Rim. Areas of interest include technology, technology manufacturing, consumer brands, and financial services. The Group was originally formed in 1985 as a division of US investment bank Hambrecht & Quist and is now an independent organization. H&Q Asia Pacific has offices in Palo Alto, California; Hong Kong; Manila; Shanghai; Taipei; and Tokyo.


Deal Context for Seller #
Overall 26 of 26
Sector: Software 1 of 1
Type: Add-on Acquisition 6 of 6
Country: South Korea 4 of 4
Year: 2024 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2024-01-15 Groundhog

Taipei, Texas, United States

Groundhog provides enabling technologies to the wireless industry. Groundhog provides network resource engineering services to the wireless industry. The company offers advanced solutions for performance management, capacity planning, and network optimization. It also provides mathematical modeling technologies that calculate subscribers' mobility and usage behavior, as well as solutions that support operators to deal with inter-RAT. Groundhog Technologies was founded in 2001 and is based in Taipei, Taiwan.

Sell -