Investment Summary

Rockbridge Growth Equity Invests In CheckedUp

On January 5, 2022, growth capital firm Rockbridge Growth Equity invested in marketing company CheckedUp

Investment Highlights
  • This is Rockbridge Growth Equity’s 3rd transaction in the Marketing sector.
  • This is Rockbridge Growth Equity’s 28th transaction in the United States.
  • This is Rockbridge Growth Equity’s 3rd transaction in New York.

Investment Summary

Date 2022-01-05
Target CheckedUp
Sector Marketing
Investor(s) Rockbridge Growth Equity
Deal Type Growth Capital

Target

CheckedUp

New York, New York, United States
CheckedUp is a Digital Out-of-Home (“DOOH”) advertiser for pharmaceutical and medical device companies at the Point of Care (“POC”) and manages a 100% digital network. CheckedUp installs interactive digital wallboards and TV consoles in physician office exam rooms, infusion rooms, and waiting rooms. CheckedUp is based in New York.

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Investor(S) 1

Investor

Rockbridge Growth Equity

Detroit, Michigan, United States

Investor Investor Investor Investor Investor


Category Growth Capital Firm
Founded 2007
PE ASSETS 1.2B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Rockbridge Growth Equity is a private equity firm focused on growth businesses in service-driven industries. Areas of interest include consumer direct marketing, business services, financial services, and sports/media/entertainment companies. Rockbridge's target investment size is $20 to $100 million. The Firm prefers control positions but will consider select minority investments. Rockbridge Growth Equity was formed in 2007 and is based in Livonia, Michigan.


DEAL STATS #
Overall 28 of 30
Sector (Marketing) 3 of 4
Type (Growth Capital) 5 of 7
State (New York) 3 of 3
Country (United States) 28 of 30
Year (2022) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-11-30 Marquis

Plano, Texas, United States

Marquis is a provider of data analytics software, services, and consulting to financial institutions around the world. Marquis sets its clients apart from their competition by providing expertise in data analytics, MCIF, CRM, strategic consulting, profitability, and direct marketing – along with CRA, HMDA & Fair Lending compliance. Marquis was founded in 1986 and is based in Plano, Texas.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-09-06 Kings III

Coppell, Texas, United States

Kings III is a provider of all-inclusive emergency monitoring solutions for elevators and pools across North America. The company designs, engineers, and manufactures its monitoring equipment, as well as runs a state-of-the-art 24/7 emergency dispatch center staffed with certified emergency responders. With over three decades of service, it is a critical enabler of the elevator infrastructure in the U.S. and Canada. Kings III was established in 1989 and is based in Coppell, Texas.

Sell -