M&A Deal Summary

Promus Equity Partners Acquires Anything Possible

On December 1, 2020, private equity firm Promus Equity Partners acquired consumer products company Anything Possible

Acquisition Highlights
  • This is Promus Equity Partners’ 3rd transaction in the Consumer Products sector.
  • This is Promus Equity Partners’ 23rd transaction in the United States.
  • This is Promus Equity Partners’ 1st transaction in Missouri.

M&A Deal Summary
Date 2020-12-01
Target Anything Possible
Sector Consumer Products
Buyer(s) Promus Equity Partners
Deal Type Recapitalization

Target

Anything Possible

Springfield, Missouri, United States
Anything Possible Brands is a supplier of innovative fishing tackle. Anything Possible products are span from rods, reels, and combos to fishing lures, apparel, and accessories. Our brands and licenses target a wide group of anglers from children to teens, young adults to elderly and recreational anglers to avid anglers. Anything Possible was founded year 2012 and is based in Springfield, Missouri.

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Buyer(S) 1

Buyer

Promus Equity Partners

Chicago, Illinois, United States

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2011
PE ASSETS 700M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Promus Equity Partners is a private investment firm affiliated with Promus Holdings, a multi-family office. Promus looks to fund buyouts, management buyouts, and recapitalizations as well as growth equity financings and strategic add-ons for existing portfolio companies. Sectors of interest include consumer products, food, beverages, industrial products, specialty materials, distribution, and business services. Target platform companies generally have up to $15 million of EBITDA. Promus Equity Partners was founded in 2011 and is based in Chicago, Illinois.

DEAL STATS #
Overall 24 of 27
Sector (Consumer Products) 3 of 3
Type (Recapitalization) 3 of 3
State (Missouri) 1 of 1
Country (United States) 23 of 26
Year (2020) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-08-31 Metasource

Draper, Utah, United States

Metasource is a provider of technology-enabled BPO services with a focus on the financial services, healthcare, and retail industries. MetaSource offers a full range of services, including document processing, customer care, and content management solutions delivered via premise-based and SaaS-based platforms designed to help customers achieve organizational efficiencies, cost savings, and other strategic benefits. Metasource was founded in 2007 and is based in Draper, Utah.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-12-09 Wedgewood Pharmacy

Swedesboro, New Jersey, United States

Wedgewood Pharmacy is a pharmacy specializing in animal health, addiction medicine, and urology. Wedgewood has a broad and diverse portfolio of offerings, leading to low customer and stock concentration; holds strategic partnerships with veterinary corporate groups; and offers a defined value proposition to veterinary clinics and pet owners. Wedgewood Pharmacy was founded in 1980 and is based in Swedesboro, New Jersey.

Sell -
Mergr

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