M&A Deal Summary

MSouth Equity Partners Acquires USA TV MidAmerica

On January 17, 2017, private equity firm MSouth Equity Partners acquired media company USA TV MidAmerica from Nexstar Media Group and Media General

Acquisition Highlights
  • This is MSouth Equity Partners’ 2nd transaction in the Media sector.
  • This is MSouth Equity Partners’ 28th transaction in the United States.
  • This is MSouth Equity Partners’ 11th transaction in Georgia.
Investment Fate
  • USA TV MidAmerica was sold to a strategic buyer in 2020.

M&A Deal Summary

Date 2017-01-17
Target USA TV MidAmerica
Sector Media
Buyer(s) MSouth Equity Partners
Sellers(s) Nexstar Media Group
Media General
Deal Type Divestiture

Target

USA TV MidAmerica

Atlanta, Georgia, United States
USA TV MidAmerica is a company focused on acquiring local broadcast television stations in attractive, mid-tier markets in the U.S. USA TV MidAmerica currently manages six stations that have entrenched market-leading positions in cities with attractive underlying economic fundamentals. Collectively, the USA TV MidAmerica stations reach nearly two million people daily.

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Buyer(S) 1

Buyer

MSouth Equity Partners

Atlanta, Georgia, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1984
PE ASSETS 2.2B USD
Size Large
Type Sector Agnostic
DESCRIPTION

MSouth Equity Partners is a private equity firm focused on mid-sized company investments and acquisitions valued between $25 and $250 million. The Firm prefers opportunities in Southern US and looks to commit $25 to $100 million per transaction. Sectors of interest include distribution, business services, media, telecom, and specialty manufacturing. MSouth is the successor to private equity firm, Cravey, Green & Wahlen, Inc. which was founded in 1984. MSouth Equity Partners is based in Atlanta, Georgia.


DEAL STATS #
Overall 28 of 43
Sector: Media M&A 2 of 3
Type: Divestiture M&A Deals 1 of 1
State: Georgia M&A 11 of 17
Country: United States M&A 28 of 43
Year: 2017 M&A 1 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-07-20 Community & Southern Holdings

Atlanta, Georgia, United States

Community & Southern Holdings, Inc. and its wholly owned subsidiary, Community & Southern Bank, is one of Georgia’s strongest banks with more than $4.0 billion in assets. Community & Southern Bank is headquartered in Atlanta, Georgia and operates 47 branches throughout Georgia and one office in Jacksonville, Florida.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-03-03 Interior Logic

San Diego, California, United States

Interior Logic is a provider of outsourced design center and installation services to homebuilders for new housing construction, including flooring, cabinets, countertops, other home finishes, as well as repair and remodel services to multi-family property owners. Interior Logic is based in San Diego, Georgia.

Sell -

Seller(S) 2

SELLER

Nexstar Media Group

Irving, Texas, United States

Category Company
Founded 1996
Sector Media
Employees11,773
Revenue 5.4B USD (2024)
DESCRIPTION

Nexstar Media Group is a media company that leverages localism to bring new services and value to consumers and advertisers through its traditional media, digital and mobile media platforms. Nexstar owns, operates, programs or provides sales and other services to 170 television stations and related digital multicast signals reaching 100 markets or approximately 39% of all U.S. television households. Nexstar Media Group was founded in 1996 and is based in Irving, Texas.


DEAL STATS #
Overall 1 of 4
Sector: Media M&A 1 of 3
Type: Divestiture M&A Deals 1 of 4
State: Georgia M&A 1 of 1
Country: United States M&A 1 of 4
Year: 2017 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-01-27 Media General

Richmond, Virginia, United States

Media General is a provider of news, information and entertainment across broadcast television, digital media and mobile platforms, serving consumers and advertisers in strong local markets. The company's broadcast operations include network-affiliated television stations and their associated digital and mobile media services. Media General was originally established in 1850 and is based Richmond, Virginia.

Buy $4.6B
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-12-07 Nexstar - Digital Video Ad Platform

Foothill Ranch, California, United States

Nexstar's Digital Video Ad Platform is an independent video advertising infrastructure company provides enterprise digital video advertising technology infrastructure for publishers and advertisers on all screens reaching approximately 115 million US online video viewers across desktop, mobile-web, mobile-app and connected TVs.

Buy $90M
SELLER

Media General

Richmond, Virginia, United States

Category Company
Founded 1850
Sector Media
Revenue 1.3B USD (2015)
DESCRIPTION

Media General is a provider of news, information and entertainment across broadcast television, digital media and mobile platforms, serving consumers and advertisers in strong local markets. The company's broadcast operations include network-affiliated television stations and their associated digital and mobile media services. Media General was originally established in 1850 and is based Richmond, Virginia.


DEAL STATS #
Overall 7 of 7
Sector: Media M&A 5 of 5
Type: Divestiture M&A Deals 7 of 7
State: Georgia M&A 1 of 1
Country: United States M&A 7 of 7
Year: 2017 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-12-19 WALA-TV

Pensacola, Florida, United States

WALA-TV is a provider of media services. WALA-TV is based in Pensacola, Florida.

Sell $86M