M&A Deal Summary

Motion Equity Partners Acquires Commarco

On January 1, 2003, private equity firm Motion Equity Partners acquired marketing company Commarco from Cordiant Communications Group

Acquisition Highlights
  • This is Motion Equity Partners’ 2nd transaction in the Marketing sector.
  • This is Motion Equity Partners’ 2nd transaction in Germany.
Investment Fate
  • Commarco was sold to a publicly-traded strategic buyer in 2011.

M&A Deal Summary

Date 2003-01-01
Target Commarco
Sector Marketing
Buyer(s) Motion Equity Partners
Sellers(s) Cordiant Communications Group
Deal Type Divestiture

Target

Commarco

Hamburg, Germany
Commarco (formerly Scholz & Friends Group, 'S&F') is one of the leading advertising and marketing communications groups in Germany

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Buyer(S) 1

Buyer

Motion Equity Partners

Paris, France

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2001
PE ASSETS 1.0B EUR
Size Large
Type Sector Agnostic
DESCRIPTION

Motion Equity Partners is a European private equity firm that targets large buyouts and turnaround situations valued up to €300 million. Broad areas of interest include consumer (leisure, retail, household and consumer goods, food/beverages), industrial (building materials, automotive, manufacturing, chemicals), business services (outsourced services, logistics and transportation, facilities management), and healthcare services and equipment. Motion prefers opportunities located in France, the UK, Germany, and Italy and looks to commit €20 to €80 per transaction. Motion Equity Partners was established in 2001 and is headquartered in Paris.


DEAL STATS #
Overall 20 of 44
Sector: Marketing M&A 2 of 2
Type: Divestiture M&A Deals 4 of 4
Country: Germany M&A 2 of 4
Year: 2003 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2003-01-01 Gardiner Groupe Europe SAS

Paris, France

Gardiner Groupe Europe SAS is a provider of distribution of safety products.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2004-01-04 Premium Credit

Surrey, United Kingdom

Premium Credit is a provider of premium finance for commercial and retail insurance products. PCL’s products are a key source of funding for consumers and smaller businesses in the purchase of often mandatory products, such as motor, home or fire insurance. The company also provides financing for the payment of annual fees such as membership subscriptions, professional fees, commercial service charges and school fees. Premium Credit was founded in 1988 and is based in Surrey, United Kingdom.

Sell -

Seller(S) 1

SELLER

Cordiant Communications Group

London,

Category Company
Founded 1977
Sector Marketing
DESCRIPTION

Cordiant Communications Group Ltd provides marketing services.


DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
Country: Germany M&A 1 of 1
Year: 2003 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
1986-01-01 Commarco

Hamburg, Germany

Commarco (formerly Scholz & Friends Group, 'S&F') is one of the leading advertising and marketing communications groups in Germany

Buy -