M&A Deal Summary

Motion Equity Partners Acquires Atlas For Men

On April 27, 2022, private equity firm Motion Equity Partners acquired apparel/textiles company Atlas For Men from Latour Capital

Acquisition Highlights
  • This is Motion Equity Partners’ 1st transaction in the Apparel/Textiles sector.
  • This is Motion Equity Partners’ 16th transaction in France.

M&A Deal Summary

Date 2022-04-27
Target Atlas For Men
Sector Apparel/Textiles
Buyer(s) Motion Equity Partners
Sellers(s) Latour Capital
Deal Type Secondary Buyout

Target

Atlas For Men

Paris, France
Atlas For Men is a company specializing in the omnichannel distance selling of outdoor clothing and accessories for men. Atlas For Men is also a major player in the Internet with its 9 e-commerce sites. Atlas For Men was founded in 1999 and is based in Paris, France.

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Buyer(S) 1

Buyer

Motion Equity Partners

Paris, France

Investor Investor Investor


Category Private Equity Firm
Founded 2001
PE ASSETS 1.0B EUR
Size Large
Type Sector Agnostic
DESCRIPTION

Motion Equity Partners is a European private equity firm that targets large buyouts and turnaround situations valued up to €300 million. Broad areas of interest include consumer (leisure, retail, household and consumer goods, food/beverages), industrial (building materials, automotive, manufacturing, chemicals), business services (outsourced services, logistics and transportation, facilities management), and healthcare services and equipment. Motion prefers opportunities located in France, the UK, Germany, and Italy and looks to commit €20 to €80 per transaction. Motion Equity Partners was established in 2001 and is headquartered in Paris.


DEAL STATS #
Overall 40 of 44
Sector (Apparel/Textiles) 1 of 1
Type (Secondary Buyout) 8 of 8
Country (France) 16 of 20
Year (2022) 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-16 Resilians

Vouneuil-sous-Biard, France

Resilians intervene on behalf of insurance companies, experts, and property managers, for individuals and professionals. The Group positions itself as a national leader in emergency assistance and house renovation after frequent claims (fire, water damage, etc.) or in the context of large-scale interventions (major disaster, weather events, etc.). Resilians was formed in 1995 and is based in Vouneuil-sous-Biard, France.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-07-04 Minlay

Paris, France

Minlay is a designer, manufacturer and distribution of dental prostheses. Minlay is based in Paris, France.

Sell -

Seller(S) 1

SELLER

Latour Capital

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2011
PE ASSETS 3.1B EUR
Size Large
Type Sector Agnostic
DESCRIPTION

Latour Capital is a French private equity firm focused on buyouts, divestitures, and growth capital investments in Western Europe. Latour pursues companies valued between €50 and €300 million where it can invest €15 to €45 million. Latour Capital is sector agnostic, but the Firm has a preference for business services companies. Latour Capital was formed in 2011 and is based in Paris.


DEAL STATS #
Overall 9 of 9
Sector (Apparel/Textiles) 1 of 1
Type (Secondary Buyout) 5 of 5
Country (France) 9 of 9
Year (2022) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-04-21 ERI

Fontenay-sous-Bois, France

ERI is a provider of renovation, maintenance, and rehabilitation of all types of building for clients mainly composed of public and quasi-public operators. ERI was founded in 1957 and is based in Fontenay-sous-Bois, France.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-07-19 Hygie31

Toulouse, France

Hygie31 is a low-price pharmacy retail concept. In addition to its core pharmacy retail business, the group also animates a similar eyewear retail network, developed in conjunction with pharmacists and a large drugstore. Hygie31 was founded in 2005 and is based in Toulouse, France.

Buy -