M&A Deal Summary

Mobvista Acquires Game Analytics ApS

On July 14, 2016, Mobvista acquired internet software and services company Game Analytics ApS

Acquisition Highlights
  • This is Mobvista’s 1st transaction in the Internet Software and Services sector.
  • This is Mobvista’s 1st transaction in Denmark.

M&A Deal Summary

Date 2016-07-14
Target Game Analytics ApS
Sector Internet Software and Services
Buyer(s) Mobvista
Deal Type Add-on Acquisition

Target

Game Analytics ApS

Copenhagen, Denmark
Game Analytics ApS is a free analytics service platform for game developers is one of the largest in the world, with over 25,000 registered developers and more than 1 billion unique players tracked since launch. Currently, the platform maintains over 350 million monthly active users and 22,000 active games.

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Buyer(S) 1

Buyer

Mobvista

Singapore, Singapore

Category Company
Founded 2013
Sector Marketing
Employees739
Revenue 1.5B USD (2024)
DESCRIPTION

Mobvista is a mobile advertising company that operates a worldwide mobile ad network, receiving more than 10 billion daily impressions from integrated ad spots and websites across more than 240 countries. Mobvista was founded in 2013 and is headquartered in Singapore, Singapore.


DEAL STATS #
Overall 2 of 3
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 2 of 3
Country: Denmark M&A 1 of 1
Year: 2016 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-02-29 NativeX

San Francisco, California, United States

NativeX LLC is a provider of native ad technology for mobile apps and games, providing effective user acquisition and smarter mobile app monetization through a wide range of both reward and non-reward rich media ads, including Lightning Play™ video, multi-offer walls, interstitials, and other innovative ad formats. NativeX was founded in 2000 and is based in San Francisco, California.

Buy $25M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-04-28 Reyun

Beijing, China

Reyun provides data monitoring, campaign management services and analyzes data from more than 700 million active devices each month. Reyun services wide-ranging companies including mobile games, social networking, finance, e-commerce, education, live broadcasting, life services, utility, and mobile network operators. Reyun is based in Beijing, China.

Buy CN¥1.5B