Secondary Buyout • Consumer Products

MidOcean Partners Acquires Bushnell

On July 19, 2007, private equity firm MidOcean Partners acquired consumer products company Bushnell from Wind Point Partners and American Capital

Acquisition Context
  • This is MidOcean Partners’ 5th transaction in the Consumer Products sector.
  • This is MidOcean Partners’ 17th transaction in the United States.
  • This is MidOcean Partners’ 1st transaction in Kansas.
Investment Fate
  • Bushnell was sold to a publicly-traded strategic buyer in 2013 for 985M USD.

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M&A Deal Summary

Date July 19, 2007
Target Bushnell
Sector Consumer Products
Buyer(s) MidOcean Partners
Sellers(s) Wind Point Partners
American Capital
Deal Type Secondary Buyout

Target Company

Bushnell

Overland Park, Kansas, United States
Bushnell, Inc. is a designer, marketer and distributor of branded sports optics, outdoor accessories and performance eyewear. Bushnell offers a broad portfolio of high-quality, innovative and affordable products targeted to the outdoor and sport enthusiast.
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Buyer Overview 1

Buyer

MidOcean Partners

New York, New York, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2003
PE ASSETS 10.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

MidOcean Partners is a private equity firm focused on acquiring controlling interests in middle-market companies throughout North America. The Firm has a preference for consumer and business services sectors including automotive, food/beverage, retail, consumer products, information services, infrastructure services, training and more. MidOcean seeks opportunities valued between $150 and $750 million where it can commit $75 to $300 million. In addition to investing equity, MidOcean also looks to provide flexible credit solutions as well. MidOcean Partners was formed in 2003 and is based in New York, New York.


Deal Context for Buyer #
Overall 21 of 61
Sector: Consumer Products 5 of 14
Type: Secondary Buyout 5 of 25
State: Kansas 1 of 1
Country: United States 17 of 56
Year: 2007 5 of 5
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-04-16 Hunter Fan

Memphis, Tennessee, United States

Hunter Fan is a manufacturer and distributor in the branded ceiling fan category. Ceiling fans, including the Hunter and Casablanca brands, are the main products of the company, while home comfort products, which consist of air purifiers, humidifiers, thermostats and lighting, comprise the remainder.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2007-08-29 Palace Entertainment

Newport Beach, California, United States

One of the largest operators of waterparks and family entertainment centers in the United States.

Sell $330M

Seller Profiles 2

SELLER

Wind Point Partners

Chicago, Illinois, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1984
PE ASSETS 7.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Wind Point Partners is a private equity firm focused on acquisitions of mid-sized companies operating in the business services, consumer products, healthcare services, and industrial products sectors. Wind Point looks to invest $60 to $130 million in companies valued up to $500 million. Prospective transaction types include leveraged buyouts, recapitalizations, industry consolidations, and growth capital financings. Wind Point Partners began investing in 1984 and is based in Chicago.


Deal Context for Seller #
Overall 14 of 56
Sector: Consumer Products 2 of 9
Type: Secondary Buyout 4 of 23
State: Kansas 1 of 1
Country: United States 14 of 51
Year: 2007 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-06-04 Benchmark Medical

Malvern, Pennsylvania, United States

Benchmark Medical, Inc. is a provider of musculoskeletal rehabilitation services.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2007-10-01 Omniflight

Addison, Texas, United States

Omniflight, Inc. is a provider of air medical emergency transport services. Air medical services involve transporting patients requiring intensive medical care from either general care hospitals or the scene of an accident to highly skilled trauma centers or tertiary care centers.

Buy $70M
SELLER

American Capital


Category Private Equity Firm
Founded 1997
PE ASSETS 22.0B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

American Capital was a publicly traded buyout and mezzanine investment firm. American Capital invested in buyouts, growth capital financings, acquistion financings, and recapitalizations. The Firm looked to finance businesses with at least $4 million in EBITDA and valued between $20 and $500 million. American Capital ws a generalist firm with broad interest in traditional industries such as manufacturing, distribution, and services. American Capital's European investment affiliate is European Capital. European Capital looked to invest $10 to $600 million of equity, mezzanine, and/or senior debt in similar opportunities across Europe. American Capital was formed in 1997 and in January 2017, merged with Ares Capital Management.


Deal Context for Seller #
Overall 72 of 194
Sector: Consumer Products 6 of 13
Type: Secondary Buyout 21 of 71
State: Kansas 3 of 4
Country: United States 71 of 186
Year: 2007 15 of 22
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-07-18 WIL Research Co.

Ashland, Ohio, United States

WIL Research Co., Inc. is a global Contract Research Organization (CRO) that provides product safety toxicological research, bioanalytical, and formulation services to the pharmaceutical, biotechnology, chemical, agrochemical, and food products industries, as well as manufacturing support for clinical trials.

Sell $500M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2007-08-20 ASAlliances Biofuels

Dallas, Texas, United States

ASAlliances Biofuels LLC, an entity developed by Americas Strategic Alliances LLC to construct three large-scale ethanol production facilities.

Sell -