M&A Deal Summary

Impact Group Acquires Harlow-HRK Sales & Marketing

On January 4, 2017, Impact Group acquired marketing company Harlow-HRK Sales & Marketing

Acquisition Highlights
  • This is Impact Group’s 1st transaction in the Marketing sector.
  • This is Impact Group’s 1st transaction in the United States.
  • This is Impact Group’s 1st transaction in Kentucky.

M&A Deal Summary

Date 2017-01-04
Target Harlow-HRK Sales & Marketing
Sector Marketing
Buyer(s) Impact Group
Deal Type Add-on Acquisition
Advisor(s) Prairie Capital Advisors Inc. (Financial)

Target

Harlow-HRK Sales & Marketing

Newport, Kentucky, United States
Harlow-HRK Sales & Marketing, Inc. is a provider of comprehensive sales, marketing, analytical and retail support to consumer packaged goods manufacturers, with an emphasis on grocery products.

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Buyer(S) 1

Buyer

Impact Group

Boise, Idaho, United States

Category Company
Founded 1994
Sector Marketing
DESCRIPTION

Impact Group is a sales and marketing agency that provides outsourced sales, marketing, and merchandising services to consumer packaged goods manufacturers. Consumer packaged goods manufacturers rely on sales and marketing agencies, such as Impact Group, for sales execution, relationships with retailers, and on-the-ground presence at the retailers. Impact Group helps its clients establish sales budgets and promotional strategies, analyze sales data and trends, and holds retailers accountable for their in-store treatment of products. Impact Group was founded in 1994 and is based in Boise, Idaho.


DEAL STATS #
Overall 1 of 6
Sector (Marketing) 1 of 5
Type (Add-on Acquisition) 1 of 6
State (Kentucky) 1 of 1
Country (United States) 1 of 5
Year (2017) 1 of 3
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-04-04 Signature Specialty Sales & Marketing

Westmont, Illinois, United States

Signature Specialty Sales & Marketing is a nationally connected sales and marketing company offering headquarter and retail coverage to mass and natural channels in states across the Midwest. Signature Specialty Sales & Marketing was formed in 1950 and is based in Westmont, Illinois.

Buy -