Divestiture • Marketing

GMT Communications Partners Acquires Primesight

On October 1, 2007, private equity firm GMT Communications Partners acquired marketing company Primesight from STV Group for 62M GBP

Acquisition Context
  • This is GMT Communications Partners’ 3rd transaction in the Marketing sector.
  • This is GMT Communications Partners’ 2nd largest (disclosed) transaction.
  • This is GMT Communications Partners’ 4th transaction in the United Kingdom.
Investment Fate
  • Primesight was sold to a strategic buyer in 2018.

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M&A Deal Summary

Date October 1, 2007
Target Primesight
Sector Marketing
Buyer(s) GMT Communications Partners
Sellers(s) STV Group
Deal Type Divestiture
Deal Value 62M GBP

Target Company

Primesight

London, United Kingdom
Primesight is the owner and operator of outdoor advertising panels. Primesight was founded in 1984 and is based in London, United Kingdom
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Buyer Overview 1

Buyer

GMT Communications Partners

London, United Kingdom

Investor Investor Investor Investor


Category Private Equity Firm
Founded 1993
PE ASSETS 3.5B EUR
Size Large
Type Sector Focused
DESCRIPTION

GMT Communications Partners is a specialist private equity firm focused on investments in the media and communications industries. The Firm prefers established companies with strong barriers to entry. Specific sectors of interest include publishing, information services, tv/radio, mobile voice & data networks, out-of-home media, and telecom infrastructure/services. GMT focuses its investment activity across Europe and will consider later stage investments as well as buyouts. GMT Communications Partners is based in London.


Deal Context for Buyer #
Overall 25 of 30
Sector: Marketing 3 of 3
Type: Divestiture 2 of 3
Country: United Kingdom 4 of 5
Year: 2007 2 of 2
Size (of disclosed) 2 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2007-07-01 Melita

Mriehel By-Pass, Malta

Melita is a provider of high-speed broadband and mobile services as well as a premium TV to households and businesses connected to its state-of-the-art telecom network in Malta. It owns and operates a fully invested, over 1,600km long HFC network as well as a 5G-ready mobile network with its own tower and small cell footprint. Melita was founded in 1991 and is based in Mriehel By-Pass, Malta.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2008-05-01 Enento Group

Helsinki, Finland

Enento Group provides digital business and consumer information services in the Nordic countries. The company's products and services are primarily used for risk management, finance, administration, and decision-making, as well as sales and marketing purposes. Enento Group was incorporated in 1905 and is based in Helsinki, Finland.

Sell -

Seller Profile 1

SELLER

STV Group

Glasgow, United Kingdom

Category Company
Sector Media
Employees396
Revenue 112M GBP (2013)
DESCRIPTION


Deal Context for Seller #
Overall 1 of 1
Sector: Marketing 1 of 1
Type: Divestiture 1 of 1
Country: United Kingdom 1 of 1
Year: 2007 1 of 1
Size (of disclosed) 1 of 1

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