M&A Deal Summary

GIMV Acquires Olyn

On April 7, 2022, private equity firm GIMV acquired marketing company Olyn

Acquisition Highlights
  • This is GIMV’s 2nd transaction in the Marketing sector.
  • This is GIMV’s 29th transaction in France.

M&A Deal Summary

Date 2022-04-07
Target Olyn
Sector Marketing
Buyer(s) GIMV
Deal Type Consolidation

Target

Olyn

Neuilly-sur-Seine, France
Olyn is a newly created performance-based digital marketing group focused on omnichannel customer engagement. As brands have become increasingly digital and consumers have made omnichannel purchasing part of their regular shopping behaviour, Olyn provides solutions to increase sales through the acquisition, conversion and reactivation of prospects. The group relies on a strong expertise in data, content creation and customer experience. Olyn was founded in 2022 and is based in Paris, France.

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Buyer(S) 1

Buyer

GIMV

Antwerp, Belgium

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1980
PE ASSETS 2.0B EUR
Size Large
Type Sector Agnostic
DESCRIPTION

GIMV is a Belgium based public investment company focused on private equity and venture capital investments in tech-based businesses. GIMV's private equity practice operates through its Corporate Investment unit and targets management buyouts, buy-ins, and growth capital financings of companies with annual sales between EUR15 and EUR150 million. For buyout opportunities GIMV generally takes a majority stake in businesses and for growth capital needs, GIMV takes a minority position. GIMV does not invest in publicly held companies or turnaround situations. GIMV's geographic focus is within Belgium, Netherlands, Germany, and France. GIMV also invests in Russia through Eagle Capital Partners, a partnership with KBC Private Equity. GIMV was formed in 1980 and is headquartered in Antwerp with additional offices in The Hague, Frankfurt, Munich, and Paris.


DEAL STATS #
Overall 149 of 170
Sector: Marketing M&A 2 of 2
Type: Consolidation M&A Deals 1 of 1
Country: France M&A 29 of 32
Year: 2022 M&A 2 of 9
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-03-10 Wolf Lingerie

La Wantzenau, France

Wolf Lingerie is a manufacturer of lingerie products for women in France and internationally. Wolf Lingerie was founded in 1947 and is based in La Wantzenau, France.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-04-22 BioConnection

Oss, Netherlands

BioConnection is a niche contract development and manufacturing organization (CDMO) focused on fill and finish and freeze-drying of injectable (bio)pharmaceutical products. BioConnection was founded in 2005 and is based in Oss, Netherlands.

Buy -