M&A Deal Summary

Findos Investor Acquires Obsidian Digital

On March 24, 2023, private equity firm Findos Investor acquired marketing company Obsidian Digital from Capidea Management

Acquisition Highlights
  • This is Findos Investor’s 1st transaction in the Marketing sector.
  • This is Findos Investor’s 4th transaction in Denmark.

M&A Deal Summary

Date 2023-03-24
Target Obsidian Digital
Sector Marketing
Buyer(s) Findos Investor
Sellers(s) Capidea Management
Deal Type Secondary Buyout

Target

Obsidian Digital

Copenhagen, Denmark
Obsidian Digital is a data-driven business consultancy. The company develops proven digital strategies for danish companies and helps execute these through marketing channels like Google, Social Media Marketing, and E-mail Marketing. It specializes in providing search engine optimization (SEO), Google Ads, Facebook Ads, and conversion optimization (CRO). Obsidian Digital was founded in 2016 and is based in Copenhagen, Denmark.

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Buyer(S) 1

Buyer

Findos Investor

Munich, Germany

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2006
PE ASSETS 1.0B EUR
Size Large
Type Sector Agnostic
DESCRIPTION

Findos Investor is a German private equity firm focused on investing in medium-sized companies with up to €25 to €200 million in revenues. Findos typically targets 'healthy' businesses with sustainable, positive cash-flows, established market positions, and strong management. Findos will not consider minority positions. Findos Investor is based in Munich.


DEAL STATS #
Overall 20 of 24
Sector: Marketing M&A 1 of 1
Type: Secondary Buyout M&A Deals 6 of 6
Country: Denmark M&A 4 of 4
Year: 2023 M&A 1 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-12-28 Nordiq

Nibe, Denmark

Nordiq is a supplier of decorative and non-flower products to the floral and gift industry in Scandinavia. Nordiq is based in Nibe, Denmark.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-07-01 Rampf Formen

Allmendingen, Germany

Rampf Formen is a manufacturer of molds for the production of concrete blocks. Rampf Formen was founded in 1926 and is based in Allmendingen, Germany.

Buy -

Seller(S) 1

SELLER

Capidea Management

København, Denmark

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2006
PE ASSETS 2.3B DKK
Size Large
Type Sector Agnostic
DESCRIPTION

Capidea Management ApS is a Danish private equity firm that targets small and mid-sized market companies located in Denmark. The Firm targets potential for growth businesses with attractive market positions, proven products and technologies led by experienced management team. It looks to invests in companies with an enterprise value of DKK 400 million. Capidea seeks to hold both majority and minority equity interest in well established portfolio companies. Specific areas of interest include manufacturing, distribution, software, retail, and services. The Firm does not looks to invests in real estate, financial companies, venture capital and start-up companies. Capidea Management ApS was formed in 2006 and is based in København.


DEAL STATS #
Overall 12 of 12
Sector: Marketing M&A 1 of 1
Type: Secondary Buyout M&A Deals 6 of 6
Country: Denmark M&A 12 of 12
Year: 2023 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-03-31 Budweg

Odense S, Denmark

Budweg is a major company in Europe within the remanufacturing of used brake calipers and the company develops, produces, remanufacturers, and sells brake calipers to the independent aftermarket. Budweg was founded in 1978 and is based in Odense, Denmark.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-12-17 Fire Eater

Hillerod, Denmark

Fire Eater is a provider of fire-extinguishing methods for automatic indoor extinguishing systems. The company's extinguishing systems are effective, and the inert air used (Inergen) is harmless both for humans and for the environment. Fire Eater was founded in 1974 and is based in Hillerod, Denmark.

Buy -