M&A Deal Summary

eBeauty Acquires TheLian

On January 12, 2022, eBeauty acquired e-commerce company TheLian from Highlander Partners

Acquisition Highlights
  • This is eBeauty’s 1st transaction in the E-Commerce sector.
  • This is eBeauty’s 1st transaction in China.

M&A Deal Summary

Date 2022-01-12
Target TheLian
Sector E-Commerce
Buyer(s) eBeauty
Sellers(s) Highlander Partners
Deal Type Add-on Acquisition

Target

TheLian

Shanghai, China
TheLian is a branded e-commerce digital agency service provider focused on Asian and mid-sized cosmetics and skincare brands. TheLian serves 21 cosmetics and skincare brands. TheLian is based in Shanghai, China.

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Buyer(S) 1

Buyer

eBeauty

Hangzhou, China

Category Company
Founded 2010
Sector Marketing
DESCRIPTION

eBeauty is a digital marketing and e-commerce service provider focusing on the beauty and personal care sector. eBeauty was founded in 2010 and is based in Hangzhou, China.


DEAL STATS #
Overall 1 of 1
Sector: E-Commerce M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: China M&A 1 of 1
Year: 2022 M&A 1 of 1

Seller(S) 1

SELLER

Highlander Partners

Dallas, Texas, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2004
PE ASSETS 3.0B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Highlander Partners LP is a private equity firm focuses on making both direct private equity and mezzanine investments in companies located in US and Europe. The firm seeks to target to invest in small and mid-size private companies with strong management teams, fundamentally strong operations and positive cash flows. HP looks to invest $10 to $50 million as an equity and $10 to $25 million in mezzanine financing in companies with revenues of $10 to $500 million and enterprise value up to $100 million. Specific areas of interest include manufacturing, food, healthcare products and services, and healthcare IT, retail and building materials. Types of transaction include buyouts, growth capital, divestitures, consolidation and recapitalization. Highlander Partners LP was formed in 2004 and is based in Dallas, Texas with additional office in Warszawa, Poland.


DEAL STATS #
Overall 24 of 31
Sector: E-Commerce M&A 1 of 1
Type: Add-on Acquisition M&A Deals 16 of 20
Country: China M&A 1 of 2
Year: 2022 M&A 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-10-08 RMS Beauty

Charleston, South Carolina, United States

RMS Beauty is a provider of beauty based products. RMS Beauty was founded in 2009 and is based in Charleston, South Carolina.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-04-28 Direct Scaffolding Supply

Houston, Texas, United States

Direct Scaffolding Supply is a provider of scaffolding, shoring and forming OEM manufacturing services. Direct Scaffolding Supply was founded in 1999 and is based in Houston, Texas.

Buy -