Add-on Acquisition • Internet Software and Services

Diversis Capital Acquires AreTheyHappy

On May 9, 2022, private equity firm Diversis Capital acquired internet software and services company AreTheyHappy

Acquisition Context
  • This is Diversis Capital’s 4th transaction in the Internet Software and Services sector.
  • This is Diversis Capital’s 1st transaction in Belgium.

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M&A Deal Summary

Date May 9, 2022
Target AreTheyHappy
Sector Internet Software and Services
Buyer(s) Diversis Capital
Deal Type Add-on Acquisition

Target Company

AreTheyHappy

Ghent, Belgium
AreTheyHappy is a provider of cloud-based reputation monitoring software used daily by marketing, operations and front-line teams in restaurant and hospitality industries. The company provides multi-location chains and brands with an all-in-one customer experience and reputation management platform, with machine learning capabilities that aggregate social media, reviews, emails, surveys and various other forms of feedback data to drive real-time actionable insights. AreTheyHappy was founded in 2016 and is based in Ghent, Belgium.
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Buyer Overview 1

Buyer

Diversis Capital

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2013
PE ASSETS 1.0B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Diversis Capital is a private equity firm focused on acquiring small to mid-sized North American and European companies in a variety of industry sectors. The Firm will consider a range of transaction situations including corporate carve-outs, buyouts, management partnerships, shareholder liquidity needs, turnarounds, and special situations. Sectors of interest include technology, consumer, healthcare, telecom, industrial, and services. Diversis Capital was formed in 2013 and is based in Santa Monica, California.


Deal Context for Buyer #
Overall 17 of 19
Sector: Internet Software and Services 4 of 5
Type: Add-on Acquisition 1 of 1
Country: Belgium 1 of 1
Year: 2022 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-08 GuestXM

Dallas, Texas, United States

GuestXM provides software as a service, research and analysis to companies in restaurant industry. GuestXM was founded in 1995 and is based in Dallas, Texas.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-07-17 Infotech

Infotech, Florida, United States

Infotech is a SaaS solutions provider for the infrastructure construction industry. Infotech develops software solutions that bridge the gaps between owners, consultants, contractors, and other project stakeholders. Infotech is based in Infotech, Florida.

Buy -