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  5. Descente Acquires Inoveight

M&A Deal Summary

Descente Acquires Inoveight

On August 5, 2015, Descente acquired consumer services company Inoveight from Livingbridge

Acquisition Highlights
  • This is Descente’s 1st transaction in the Consumer Services sector.
  • This is Descente’s 1st transaction in the United Kingdom.

M&A Deal Summary
Date 2015-08-05
Target Inoveight
Sector Consumer Services
Buyer(s) Descente
Sellers(s) Livingbridge
Deal Type Add-on Acquisition

Target

Inoveight

County Durham, United Kingdom
Inoveight Ltd. is a performance sportswear brand primarily focused on technical off road running, functional fitness and minimalist road running products. Selling to customers in 58 countries across the globe the brands major markets include the US, UK and Europe.

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Buyer(S) 1

Buyer

Descente

Tokyo, Japan
Category Company
Founded 1935
Sector Apparel/Textiles
Employees2,659
Revenue 127.0B JPY (2024)
DESCRIPTION

Descente is a sportswear maker with a history of craftsmanship and technological services. Descente was incorporated in 1935 and is headquartered in Tokyo, Japan.

DEAL STATS #
Overall 1 of 1
Sector: Consumer Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: United Kingdom M&A 1 of 1
Year: 2015 M&A 1 of 1

Seller(S) 1

SELLER

Livingbridge

London, United Kingdom

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 1995
PE ASSETS 3.8B GBP
Size Large
Type Sector Agnostic
DESCRIPTION

Livingbridge is a UK-based investment group focused on investing in and growing mid-sized companies. The Firm targets businesses seeking £15 to £300 million of capital. Prospective companies should have 'ambitious mangement', scalable business models, and potential for market leadership. Sectors of interest include technology, media, communications, consumer products/services, healthcare, and education. Livingbridge was formed in 1995 and is based in London.

DEAL STATS #
Overall 51 of 102
Sector: Consumer Services M&A 7 of 8
Type: Add-on Acquisition M&A Deals 30 of 44
Country: United Kingdom M&A 47 of 92
Year: 2015 M&A 4 of 6
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-07-23 Playforce

Melksham, United Kingdom

Based in Holt, Wiltshire, Playforce was founded in 1998 by Edward and Rachael Webb with a £5,000 Princes Trust Loan. Identifying the need for high quality playground equipment in schools, Playforce offers a wide range of creative play equipment from 'wobble walkways', timber trails, and climbing walls, to outdoor classrooms and shelters.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-08-25 CMME

Bristol, United Kingdom

CMME is a specialist mortgage brokerage offering expert advice and bespoke mortgages. CMME was founded in 2004 and is based in Bristol, United Kingdom.

Buy -
Mergr

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