1. Home >
  2. M&A >
  3. Divestiture >
  4. United Kingdom >
  5. DemandScience Acquires Internal Results

M&A Deal Summary

DemandScience Acquires Internal Results

On April 19, 2021, DemandScience acquired information technology company Internal Results from Madison Logic

Acquisition Highlights
  • This is DemandScience’s 3rd transaction in the Information Technology sector.
  • This is DemandScience’s 2nd transaction in the United Kingdom.

M&A Deal Summary
Date 2021-04-19
Target Internal Results
Sector Information Technology
Buyer(s) DemandScience
Sellers(s) Madison Logic
Deal Type Divestiture

Target

Internal Results

London, United Kingdom
Internal Results Ltd. is a provider of B2B lead generation solutions, account-based marketing platform. Internal Results was founded in 2011 and is based in London, United Kingdom.

Search 214,239 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try Free

Buyer(S) 1

Buyer

DemandScience

Danvers, Massachusetts, United States
Category Company
Sector Marketing
DESCRIPTION

Demand Science creates, nurtures, and launches marketing technology companies that drive sales growth for businesses across a variety of industries. Demand Science is based in Danvers, Massachusetts.

DEAL STATS #
Overall 4 of 7
Sector: Information Technology M&A 3 of 4
Type: Divestiture M&A Deals 1 of 1
Country: United Kingdom M&A 2 of 2
Year: 2021 M&A 3 of 5
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-04-19 Leadiro

London, United Kingdom

Leadiro is an easy-to-use B2B sales enablement, sales intelligence, and data enrichment platform with over 60 million verified records. Leadiro was founded in 2015 and is based in London, United Kingdom.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-05-20 TrustedOut

San Francisco, California, United States

TrustedOut is a content intelligence platform utilizing artificial intelligence (AI) to enable global, content and data aggregation. TrustedOut's technologies interpret global media content and information, including near real-time releases across industries while leveraging AI to provide trusted, verified, and unbiased data and market intelligence. TrustedOut was founded in 2018 and is based in San Francisco, California.

Buy -

Seller(S) 1

SELLER

Madison Logic

New York City, New York, United States
Category Company
Founded 2005
Sector Marketing
DESCRIPTION

Madison Logic is a global multi-channel ABM activation and measurement platform, enables enterprise organizations to leverage a proprietary combined data set to identify the accounts most likely to purchase, accelerate the customer journey, and shorten sales cycles to positively impact ROI. Madison Logic was founded in 2005 and is based in New York City, New York.

DEAL STATS #
Overall 1 of 1
Sector: Information Technology M&A 1 of 1
Type: Divestiture M&A Deals 1 of 1
Country: United Kingdom M&A 1 of 1
Year: 2021 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-05-18 Internal Results

London, United Kingdom

Internal Results Ltd. is a provider of B2B lead generation solutions, account-based marketing platform. Internal Results was founded in 2011 and is based in London, United Kingdom.

Buy -
Mergr

Solution for

Product

Company

Legal