Madison Logic - M&A Summary, Ownership, and Business Overview

MarketingCompany

Madison Logic M&A Summary

Madison Logic has acquired 2 companies of its own. It has also divested 1 asset.

Madison Logic has acquired in 1 US state, and 2 countries. The Company’s most targeted sectors include information technology (50%) and marketing (50%).

Madison Logic Ownership

Who owns Madison Logic?

Madison Logic is owned by BC Partners. It was acquired on December 29, 2022.

Is Madison Logic PE-backed?

Yes. Madison Logic is owned by private equity investor BC Partners.

Was Madison Logic formerly PE-backed?

Yes. Madison Logic was formerly owned by 1 private investor.

Madison Logic Business Overview

Where is Madison Logic headquartered?

Madison Logic is headquartered in New York, New York.

What sector is Madison Logic in?

Madison Logic is a marketing company.

When was Madison Logic founded?

Madison Logic was founded in 2005.

M&A Summary

  • M&A Total Activity3
    • M&A Buy Activity2
    • M&A Sell Activity1
  • Total Sectors Invested 2
  • Total Countries Invested 2
  • M&A Buy/Sell Connections 1

Madison Logic

Madison Logic, Inc.

257 Park Avenue South, 5th Floor,
New York, New York 10010
United States,
(646) 937-5800
www.madisonlogic.com

Madison Logic is a global multi-channel ABM activation and measurement platform, enables enterprise organizations to leverage a proprietary combined data set to identify the accounts most likely to purchase, accelerate the customer journey, and shorten sales cycles to positively impact ROI. Madison Logic was founded in 2005 and is based in New York.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.0/yr) # 2 - - - - - 2
Sell (0.2/yr) # - - 1 - - - 1
  3

Most Recent M&A

Company Date Value Type
Internal Results Ltd. 2021-04-19 - Divestiture
London, United Kingdom · www.internalresults.com
Internal Results Ltd. 2016-05-18 - Add-on Acquisition
London, United Kingdom · www.internalresults.com
BBN Networks, Inc. (BBN Solutions) 2015-03-02 - Add-on Acquisition
Linthicum, Maryland · www.bbnnetworks.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Information Technology 1 (50%) - 1 (100%) -
Marketing 1 (50%) - - -
Total 2 - 1 -

By Geo

State/Country Buy Value Sell Value
United Kingdom 1 - 1 -
United States 1 - - -
  Maryland 1 - - -
Domestic 1 (50%) - - -
Cross-border 1 (50%) - 1 (100%) -
Total 2 - 1 -

M&A Connections

Deals
Divested to
Strategic(s)
100%
1 (100%)

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