M&A Deal Summary

Auction Technology Group Acquires LiveAuctioneers

On June 21, 2021, Auction Technology Group acquired internet software and services company LiveAuctioneers from Cove Hill Partners

Acquisition Highlights
  • This is Auction Technology Group’s 2nd transaction in the Internet Software and Services sector.
  • This is Auction Technology Group’s 4th transaction in the United States.
  • This is Auction Technology Group’s 1st transaction in New York.

M&A Deal Summary

Date 2021-06-21
Target LiveAuctioneers
Sector Internet Software and Services
Buyer(s) Auction Technology Group
Sellers(s) Cove Hill Partners
Deal Type Add-on Acquisition

Target

LiveAuctioneers

New York, New York, United States
LiveAuctioneers is a provider of online live-auction sources for fine and decorative art, antiques, jewelry, and vintage collectible. LiveAuctioneers digitally connects an audience of millions with the live-bidding action at more than 5,000 premier auction houses and galleries in 59 countries, providing an expertly curated, globally trusted marketplace of exceptional items. LiveAuctioneers was founded in 2002 and is based in New York City.

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Buyer(S) 1

Buyer

Auction Technology Group

London, United Kingdom

Category Company
Founded 1971
Sector E-Commerce
Employees370
Revenue 130M GBP (2024)
DESCRIPTION

Auction Technology Group is an online marketplace that provides online auction platforms in multiple verticals. ATG's platform powers live and timed auctions across multiple verticals including art and antiques, classic cars, industrial & commercial, and consumer retail returns. Auction Technology Group was incorporated in 1971 and is based in London, England.


DEAL STATS #
Overall 4 of 5
Sector: Internet Software and Services M&A 2 of 3
Type: Add-on Acquisition M&A Deals 3 of 4
State: New York M&A 1 of 1
Country: United States M&A 4 of 5
Year: 2021 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-10-22 Auction Mobility

Boston, Massachusetts, United States

Auction Mobility LLC is a mobile and tablet auction platform, providing clients with a unique digital experience to promote their brand across mobile, tablet, and the web. Auction Mobility eliminates the distinction between 'live' and 'in-person' auction buyers by enabling them to participate equally in auctions via phone and tablet apps.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2025-08-04 Chairish

San Francisco, California, United States

Chairish is an emporium where designers and tastemakers shop for exceptional home furnishings, art, and jewelry. The company delights millions of shoppers with its expert curation of exclusive and diverse inventory, a refreshing shopping experience, and award-winning customer care. Chairish was founded in 2013 and is based in San Francisco, California.

Buy $85M

Seller(S) 1

SELLER

Cove Hill Partners

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2017
PE ASSETS 1.0B USD
Size Large
Type Sector Focused
DESCRIPTION

Cove Hill Partners is a private equity firm focused on control (or influential minority) investments in consumer technology companies. The Firm looks to make 1 to 2 platform acquisitions per year and will consider opportunities throughout North America valued up to $800 million. Prospective companies generally exhibit strong management, high barriers to entry, attractive business models, and competitive market positions. Cove Hill Partners was formed in 2017 and is headquartered in Boston, Massachusetts.


DEAL STATS #
Overall 2 of 3
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: New York M&A 1 of 1
Country: United States M&A 2 of 3
Year: 2021 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-04-01 Momentus Technologies

O’Fallon, Missouri, United States

Momentus Technologies is an event and venue management software to over 50,000 users in over 50 countries around the world, empowering the people that bring people together. Their comprehensive platform offers event professionals leading-edge Software as a Service (SaaS) technology that provides a 360 view of their business, allowing them to cut costs, save time, and increase revenue. Momentus Technologies was founded in 1985 and is based in O’Fallon, Missouri.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-08-26 Incident IQ

Atlanta, Georgia, United States

Incident IQ is a service management platform built exclusively for K-12 schools, featuring asset management, help ticketing, facilities maintenance solutions, and more. Incident IQ is based in Atlanta, Georgia.

Buy -