M&A Deal Summary

AT&T Acquires AppNexus

On June 25, 2018, AT&T acquired marketing company AppNexus from TCV

Acquisition Highlights
  • This is AT&T’s 1st transaction in the Marketing sector.
  • This is AT&T’s 29th transaction in the United States.
  • This is AT&T’s 3rd transaction in New York.

M&A Deal Summary

Date 2018-06-25
Target AppNexus
Sector Marketing
Buyer(s) AT&T
Sellers(s) TCV
Deal Type Add-on Acquisition

Target

AppNexus

New York, New York, United States
AppNexus, Inc. is an advertising marketplace and provides enterprise products for digital advertising – serving publishers, agencies and marketers. AppNexus, Inc. was founded in 2007 and is based in New York City.

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Buyer(S) 1

Buyer

AT&T

Dallas, Texas, United States

Category Company
Founded 1983
Sector Communications
Employees148,290
Revenue 122.4B USD (2023)
DESCRIPTION
AT&T's corporate headquarters in downtown Dallas, Texas.
AT&T's corporate headquarters in downtown Dallas, Texas.

AT&T is a provider of telecommunications services in the United States and the world. AT&T offers services and products to consumers in the US and services and products to businesses and other providers of telecommunications services worldwide. AT&T's services and products include wireless communications, local exchange services, long-distance services, data/broadband and Internet services, video services, telecommunications equipment, managed networking, and wholesale services. AT&T was founded in 1983 and is headquartered in Dallas, Texas.


DEAL STATS #
Overall 34 of 37
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 28 of 30
State (New York) 3 of 3
Country (United States) 29 of 32
Year (2018) 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-06-02 Vyatta

Belmont, California, United States

Vyatta is a provider of networking industry innovator through its software-based network operating system that is highly relevant for multiple applications in network virtualization, software-defined networking (SDN) and private/public cloud computing platforms.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-07-10 AlienVaut

San Mateo, California, United States

AlienVaut LLC is a global provider of Security Information and Event Management (SIEM) solutions, providing the technology for more than half of all SIEM deployments worldwide. Company founded AlienVault to help organizations of all shapes and sizes achieve world-class security without the headaches and huge expense of other solutions.

Buy -

Seller(S) 1

SELLER

TCV

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1995
PE ASSETS 21.0B USD
Size Mega
Type Sector Focused
DESCRIPTION

Technology Crossover Ventures (TCV) is a private equity and venture capital firm focused on investments in growth technology companies. TCV looks to provide capital for growth, recapitalizations, acquisitions, and buyouts of technology companies in sectors such as internet, financial technology, infrastructure & communications, and software. TCV targets opportunities in North America and looks to commit between $10 and $500 million of equity capital per transaction. TCV was formed in 1995 and is based in Palo Alto, New York City, and London.


DEAL STATS #
Overall 70 of 83
Sector (Marketing) 3 of 3
Type (Add-on Acquisition) 36 of 43
State (New York) 7 of 8
Country (United States) 63 of 73
Year (2018) 2 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-06-15 Avalara

Seattle, Washington, United States

Avalara provides a suite of cloud-based solutions designed to improve accuracy and efficiency by automating the processes of determining taxability, identifying applicable tax rates, determining and collecting taxes, preparing and filing returns, remitting taxes, maintaining tax records, and managing compliance documents. Avalara was formed in 2004 and is based in Seattle, Washington.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-07-09 Sportradar

Sankt Gallen, Switzerland

Sportradar is a partner for the sports betting and media industry. Sportradar provides sports data services to the bookmaking world with its brand Betradar, and to the international media with its brand Scoreradar. Sportradar was founded in 2001 and is based in Sankt Gallen, Switzerland.

Buy $2.4B