AppNexus - M&A Summary, Ownership, and Business Overview

MarketingCompany

AppNexus M&A Summary

AppNexus has acquired 3 companies of its own.

AppNexus’ largest acquisition to date was in 2015, when it acquired Yieldex for $100M. AppNexus has acquired in 2 different US states, and 2 countries. The Company’s most targeted sectors include internet software and services (67%) and software (34%).

AppNexus Ownership

Who owns AppNexus?

AppNexus is owned by AT&T. It was acquired on June 25, 2018.

Was AppNexus formerly PE-backed?

Yes. AppNexus was formerly owned by 1 private investor.

AppNexus Business Overview

Where is AppNexus headquartered?

AppNexus is headquartered in New York, New York.

What sector is AppNexus in?

AppNexus is a marketing company.

When was AppNexus founded?

AppNexus was founded in 2007.

M&A Summary

  • M&A Total Activity3
    • M&A Buy Activity3
  • Total Sectors Invested 2
  • Total Countries Invested 2

AppNexus, Inc.

28 West 23rd Street, 5th Floor,
New York, New York 10010
United States,
(646) 825-6460
www.appnexus.com

AppNexus, Inc. is an advertising marketplace and provides enterprise products for digital advertising – serving publishers, agencies and marketers. AppNexus, Inc. was founded in 2007 and is based in New York City.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.0/yr) # 3 - - - - - 3
vol $100M $100M
Sell (0.0/yr) # - - - - - - 0
  3

Most Recent M&A

Company Date Value Type
Yieldex 2015-03-17 100M USD Add-on Acquisition
New York, New York · www.yieldex.com
MediaGlu 2014-12-19 - Add-on Acquisition
Baltimore, Maryland · www.mediaglu.com
Alenty 2014-06-04 - Add-on Acquisition
Paris, France · www.alenty.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Internet Software and Services 2 (67%) - - -
Software 1 (33%) 100M (100%) - -
Total 3 $100M - -

By Geo

State/Country Buy Value Sell Value
United States 2 100M - -
  New York 1 100M - -
  Maryland 1 - - -
France 1 - - -
Domestic 2 (67%) 100M (100%) - -
Cross-border 1 (33%) - - -
Total 3 $100M - -

Deal Values

buy # Total
< $100M 1 $100M
TOTAL $100M
Largest Yieldex
$100M (2015-03-17)

Company Summary

SECTOR

Marketing

Established

2007

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