M&A Deal Summary

Sykes Acquires CLEARLINK Technologies

On March 7, 2016, Sykes acquired marketing company CLEARLINK Technologies from Pamlico Capital

Acquisition Highlights
  • This is Sykes’ 1st transaction in the Marketing sector.
  • This is Sykes’ 3rd transaction in the United States.
  • This is Sykes’ 1st transaction in Utah.

M&A Deal Summary
Date 2016-03-07
Target CLEARLINK Technologies
Sector Marketing
Buyer(s) Sykes
Sellers(s) Pamlico Capital
Deal Type Add-on Acquisition
Advisor(s) Harris Williams & Co.
Petsky Prunier LLC (Financial)
Alston & Bird (Legal)

Target

CLEARLINK Technologies

Salt Lake City, Utah, United States
CLEARLINK Technologies LLC is a supplier of customer acquisition marketing services to home services providers. CLEARLINK utilizes a diverse selection of local marketing and media buying expertise that spans online and offline sources, delivering a multi-channel marketing solution that reaches increasingly fragmented consumer audiences.

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Buyer(S) 1

Buyer

Sykes

Tampa, Florida, United States
Category Company
Founded 1977
Sector Information Technology
Employees61,100
Revenue 1.7B USD (2020)
DESCRIPTION
Sykes' corporate headquarters at Rivergate Tower in Tampa, Florida.
Sykes' corporate headquarters at Rivergate Tower in Tampa, Florida.

Sykes is a provider of customer contact management IT solutions and services in the business process outsourcing (BPO) arena. Sykes was founded in 1977 and is based in Tampa, Florida.

DEAL STATS #
Overall 4 of 5
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 3 of 4
State (Utah) 1 of 1
Country (United States) 3 of 3
Year (2016) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-08-03 Qelp BV

Amsterdam, Netherlands

Qelp BV is a provider of online selfservice and call center software for smartphones.

Buy €9M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2018-10-22 Symphony Ventures

London, United Kingdom

Symphony Ventures provides consulting, implementation and managed services to enterprise clients looking to automate operational processes that are manual, repetitive, complex and time consuming through RPA and Intelligent Automation solutions. RPA can yield improvements in speed, accuracy, quality and compliance while delivering significant cost savings. Employees can be freed up to focus on more dynamic, engaging work while customers can experience higher satisfaction levels through improved interactions.

Buy -

Seller(S) 1

SELLER

Pamlico Capital

Charlotte, North Carolina, United States

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 1988
PE ASSETS 3.5B USD
Size Large
Type Sector Agnostic
DESCRIPTION

Pamlico Capital is a private equity group focused on mid-sized transactions. Pamlico looks to invest $25 to $125 million per transaction. Sectors of interest include business and technology services, consumer products/services, industrial, energy, financial services, healthcare, media, and communications. Pamlico will consider both minority and majority positions. Prospective transactions include management or leveraged buyouts, recapitalizations, growth financings, mezzanine, and special situations. Pamlico was formerly known as Wachovia Capital Partners. The Firm was originally formed in 1988 and is based in Charlotte, North Carolina.

DEAL STATS #
Overall 35 of 61
Sector (Marketing) 3 of 3
Type (Add-on Acquisition) 16 of 32
State (Utah) 1 of 1
Country (United States) 33 of 59
Year (2016) 1 of 5
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-01-04 MetaMetrics

Durham, North Carolina, United States

MetaMetrics is an education technology organization that offers the only scientifically valid, universal scales for measuring reading and listening (Lexile) as well as math (Quantile). The Lexile and Quantile Frameworks measure student ability and the complexity of the content they encounter. Lexile and Quantile measures and related technologies link assessment to instruction and provide next steps for students of all ages and abilities. MetaMetrics was formed in 1984 and is based in Durham, North Carolina.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2016-06-30 PrizeLogic

Southfield, Michigan, United States

PrizeLogic is a provider of digital promotions for leading consumer brands and retailers. PrizeLogic’s proprietary software platform provides scalable, complex, and real-time promotional programs across all digital channels. PrizeLogic was founded in 2008 and is based in Southfield, Michigan.

Buy -
Mergr

Product

Company

Legal