Matt Truman Bio

Our Co-founder Matt was born in a small Suffolk town, and educated at the University of London — before being ushered into Finance by his dad. He cut his teeth at Lehman Brothers, where he ended up as Head of Retail and Consumer, and MD before its demise. It was working at JP Morgan that made it clear to Matt he was interested in the work but not the culture of the industry. He found a like-minded partner in Paul — between them they had worked with brands from Tesco to Ocado — and gained a unique view of the entire vertical, from startup to Amazon. They joined forces to create cultural change in the investment industry, and reimagine it as something fundamentally more helpful to founders and dynamic businesses. The result is True. Matt is driven by a dynamic entrepreneurial approach, a desire to try things, to lead and drive the firm forward along with a sense of fairness, teamwork, a dose of speculation and good manners.