M&A Deal Summary

Magnite Acquires RTK.io

On October 21, 2019, Magnite acquired information technology company RTK.io for 11M USD

Acquisition Highlights
  • This is Magnite’s 1st transaction in the Information Technology sector.
  • This is Magnite’s 4th largest (disclosed) transaction.
  • This is Magnite’s 7th transaction in the United States.
  • This is Magnite’s 1st transaction in New York.

M&A Deal Summary

Date 2019-10-21
Target RTK.io
Sector Information Technology
Buyer(s) Magnite
Deal Type Add-on Acquisition
Deal Value 11M USD

Target

RTK.io

New York, New York, United States
RTK.io, Inc. is a provider of tools and services that bring simplicity and control to header bidding for publishers. RTK.io is based in New York.

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Buyer(S) 1

Buyer

Magnite

New York, New York, United States

Category Company
Founded 2007
Sector Internet Software and Services
Employees911
Revenue 668M USD (2024)
DESCRIPTION

Magnite is an operator of a sell-side advertising platform. Publishers use Magnite technology to monetize their content across all screens and formats, including desktop, mobile, audio, and CTV. Magnite was founded in 2007 and is based in New York.


DEAL STATS #
Overall 9 of 12
Sector: Information Technology M&A 1 of 1
Type: Add-on Acquisition M&A Deals 9 of 10
State: New York M&A 1 of 2
Country: United States M&A 7 of 10
Year: 2019 M&A 1 of 2
Size (of disclosed) 4 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2017-07-17 nToggle

Boston, Massachusetts, United States

nToggle, Inc. is a developer of virtual scale for programmatic buyers and sellers, delivering heightened traffic efficiency that’s critical to thriving amidst the tidal wave and complexity of today’s programmatic advertising.

Buy $39M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-12-19 Telaria

New York, New York, United States

Telaria is a provider of a full spectrum of video ad software products and services including premium programmatic buying and selling and analytics that connect the two. Tremor Video was founded in 2005 and is based in New York, New York.

Buy -