M&A Deal Summary

Digital Fuel Capital and NewSpring Capital Acquire Digital Stronghold

On January 1, 2021, private equity firms Digital Fuel Capital and NewSpring Capital acquired apparel/textiles company Digital Stronghold

Acquisition Highlights
  • This is Digital Fuel Capital’s 1st and NewSpring Capital’s 3rd transaction in the Apparel/Textiles sector.
  • This is Digital Fuel Capital’s 14th and NewSpring Capital’s 151st transaction in the United States.
  • This is Digital Fuel Capital’s 3rd and NewSpring Capital’s 2nd transaction in Alabama.

M&A Deal Summary

Date 2021-01-01
Target Digital Stronghold
Sector Apparel/Textiles
Buyer(s) Digital Fuel Capital
NewSpring Capital
Deal Type Recapitalization

Target

Digital Stronghold

Huntsville, Alabama, United States
Digital Stronghold is a multi-brand platform supporting digitally native men’s apparel, accessories and grooming brands in accelerating their growth. Digital Stronghold is based in Huntsville, Alabama.

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Buyer(S) 2

DESCRIPTION

Digital Fuel Capital is a private investment firm focused on investing in and acquiring companies involved in digital marketing. This includes e-commerce, digital marketing service companies, and advertising/marketing technology companies. Digital Fuel was established in 2015 and is headquartered in Newton, Massachusetts.


DEAL STATS #
Overall 14 of 18
Sector (Apparel/Textiles) 1 of 1
Type (Recapitalization) 1 of 2
State (Alabama) 3 of 3
Country (United States) 14 of 17
Year (2021) 1 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-09-18 Seattle Coffee Gear

Lynnwood, Washington, United States

Seattle Coffee Gear is a coffee equipment retailer supplying home-brewed, specialty coffee market with coffee equipment, whole bean coffee, and a wide range of coffee-related products and repair services. The Company features over 200 machine models, many exclusively, and a curated selection of fresh, whole bean coffee. Seattle Coffee Gear was formed in 2006 and is based in Lynnwood, Washington.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-04-26 First Impression Ironworks

Gilbert, Arizona, United States

First Impression Ironworks is a manufacturer and installer of custom ornamental ironwork serving the residential repair and remodels market. The Company boasts an expansive product line of decorative security doors, iron entry doors, gates, staircases, rails, and other iron products, all completely customizable by its metal artisans. First Impression Ironworks was founded in 1995 and is based in Gilbert, Arizona.

Buy -
Buyer

NewSpring Capital

Radnor, Pennsylvania, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 1999
PE ASSETS 3.5B USD
Size Large
Type Sector Agnostic
DESCRIPTION

NewSpring Capital is a private investment firm focused on growth companies in the Mid-Atlantic US. The Firm can provide both growth equity and junior capital to prospective companies. NewSpring's target investment size for both mezzanine and equity financing is $2 to $5 million, although for new ventures, the Firm can commit up to $10 million. Sectors of interest include specialty manufacturing, technology, business services, information technology, life science, healthcare services, and medical devices. NewSpring Capital was formed in 1999 and is based in Radnor, Pennsylvania with an additional office in Short Hills, New Jersey.


DEAL STATS #
Overall 153 of 200
Sector (Apparel/Textiles) 3 of 3
Type (Recapitalization) 6 of 9
State (Alabama) 2 of 2
Country (United States) 151 of 196
Year (2021) 2 of 19
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-01-01 Airiam

Lewisburg, Pennsylvania, United States

Airiam is an IT managed service provider focused on managed services, cybersecurity, incident response, hosted services, and custom development. Airiam is based in Lewisburg, Pennsylvania.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-01-05 FlashParking

Austin, Texas, United States

FlashParking is the cloud-native parking technology platform and provides industry-leading digital and physical infrastructure. This platform creates seamless customer experiences and increases ROI while also connecting thousands of operators and asset owners with a real-time marketplace for digital mobility. FlashParking was founded in 2011 and is based in Austin, Texas.

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