Visible Measures - Ownership and Business Overview

MarketingCompany

Visible Measures Ownership

Who owns Visible Measures?

Visible Measures is owned by illumin Holdings. It was acquired on March 31, 2017.

Was Visible Measures formerly PE-backed?

Yes. Visible Measures was formerly owned by 1 private investor.

Visible Measures Business Overview

Where is Visible Measures headquartered?

Visible Measures is headquartered in Boston, Massachusetts.

What sector is Visible Measures in?

Visible Measures is a marketing company.

When was Visible Measures founded?

Visible Measures was founded in 2005.

Marketing M&A Summary in 2017

Out of 60 sectors in the Mergr database, marketing ranked 14 in number of deals in 2017. The largest marketing acquisition in 2017 was Teads - which was acquired by Altice Europe N.V. for $321M.

Join Mergr to view all 202 acquisitions of marketing companies in 2017, including 19 acquisitions by private equity firms, and 183 by strategics.

Visible Measures Corp.

143 South Street, 5th Floor,
Boston, Massachusetts 02111
United States,
(617) 482-0222
www.visiblemeasures.com

Visible Measures Corp. is a content advertising technology provider, enables brands to better compete for consumer engagement by maximizing their Share of Attention relative to media spend in video content advertising. Visible Measures Corp. was established in 2005 and is headquartered in Boston, Massachusetts.


Company Summary

SECTOR

Marketing

Established

2005

Subsidiary of

illumin

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