Tune - M&A Summary, Ownership, and Business Overview

Internet Software And ServicesCompany

Tune M&A Summary

Tune has acquired 4 companies of its own. It has also divested 1 asset.

Tune has acquired in 3 different US states, and 2 countries. The Company’s most targeted sectors include internet software and services (75%) and software (25%).

Tune Ownership

Who owns Tune?

Tune is owned by Perseus Group. It was acquired on May 19, 2020.

Tune Business Overview

Where is Tune headquartered?

Tune is headquartered in Seattle, Washington.

What sector is Tune in?

Tune is an internet software and services company.

When was Tune founded?

Tune was founded in 2009.

M&A Summary

  • M&A Total Activity5
    • M&A Buy Activity4
    • M&A Sell Activity1
  • Total Sectors Invested 2
  • Total Countries Invested 2
  • M&A Buy/Sell Connections 2

Tune, Inc.

2220 Western Avenue,
Seattle, Washington 98121
United States,
(206) 508-1318
www.tune.com

Tune, Inc. is an analytics company behind the products MobileAppTracking (MAT) and HasOffers. With a mission to make mobile marketing better for everyone, Tunecreates Software-as-a-Service (SaaS) products to help marketers manage performance advertising relationships across mobile and desktop. Tune was formed in 2009 and is based in Seattle, Washington.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.0/yr) # 4 - - - - - 4
Sell (0.0/yr) # 1 - - - - - 1
  5

Most Recent M&A

Company Date Value Type
Tune, Inc. - Attribution Analytics 2018-09-10 - Divestiture
Seattle, Washington
Optimob 2018-01-07 - Divestiture
Tel Aviv, Israel · www.optimob.io
Artisan Mobile, Inc. 2015-07-12 - Add-on Acquisition
Philadelphia, Pennsylvania · www.useartisan.com
Appfuel 2015-06-30 - Add-on Acquisition
San Francisco, California · www.appfuel.me
MobileDevHQ 2014-08-04 - Add-on Acquisition
Seattle, Washington · www.mobiledevhq.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Internet Software and Services 3 (75%) - - -
Software 1 (25%) - - -
Information Technology - - 1 (100%) -
Total 4 - 1 -

By Geo

State/Country Buy Value Sell Value
United States 3 - 1 -
  Washington 1 - 1 -
  Pennsylvania 1 - - -
  California 1 - - -
Israel 1 - - -
Domestic 3 (75%) - 1 (100%) -
Cross-border 1 (25%) - - -
Total 4 - 1 -

M&A Connections

Deals
Acquired from
Strategic(s)
25%
1 (25%)
Divested to
Strategic(s)
100%
1 (100%)

Company Summary

SECTOR

Internet Software and Services

Established

2009

Former Name

HasOffers, Inc.

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