Red Bird - Ownership and Business Overview

FoodCompany

Red Bird Ownership

Who owns Red Bird?

Red Bird is owned by Sequel Holdings. It was acquired on May 1, 2023.

Is Red Bird PE-backed?

Yes. Red Bird is owned by private equity investor Sequel Holdings.

Was Red Bird formerly PE-backed?

Yes. Red Bird was formerly owned by 1 private investor.

Red Bird Business Overview

Where is Red Bird headquartered?

Red Bird is headquartered in Lexington, North Carolina.

What sector is Red Bird in?

Red Bird is a food company.

When was Red Bird founded?

Red Bird was founded in 1890.

Food M&A Summary in 2023

Out of 60 sectors in the Mergr database, food ranked 15 in number of deals in 2023. The largest food acquisition in 2023 was Hostess Brands - which was acquired by The J. M. Smucker for $5.6B.

Join Mergr to view all 118 acquisitions of food companies in 2023, including 32 acquisitions by private equity firms, and 86 by strategics.

Red Bird

Piedmont Candy Holdings, Inc.

404 Market Street,
Lexington, North Carolina 27292
United States,
(336) 248-2477
www.redbirdcandies.com

Red Bird is a family-owned business that manufactures puffed peppermint candies. It also produces Thinfuls, a line of better-for-you handcrafted popcorn snacks. The company sells its branded products, as well as various private-label candy and popcorn products, across the United States in the mass, dollar, club, drug, and e-commerce channels. Red Bird was formed in 1890 and is based in Lexington, North Carolina.


Company Summary

SECTOR

Food

Established

1890

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Related Lists for Red Bird

North Carolina Companies , Food Companies , United States Companies , North Carolina Food Companies , North Carolina Food with Acquisitions , North Carolina Food with Divestitures

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