NielsenIQ - M&A Summary, Ownership, and Business Overview

Information TechnologyCompany

NielsenIQ M&A Summary

NielsenIQ has acquired 6 companies of its own, including 6 in the last 5 years. A total of 2 acquisitions came from private equity firms.

NielsenIQ has acquired in 1 US state, and 5 countries. The Company’s most targeted sectors include software (40%) and business services (20%).

NielsenIQ Ownership

Who owns NielsenIQ?

NielsenIQ is owned by Advent International. It was acquired on November 1, 2020.

Is NielsenIQ PE-backed?

Yes. NielsenIQ is owned by private equity investor Advent International.

NielsenIQ Business Overview

Where is NielsenIQ headquartered?

NielsenIQ is headquartered in Chicago, Illinois.

What sector is NielsenIQ in?

NielsenIQ is an information technology company.

M&A Summary

  • M&A Total Activity5
    • M&A Buy Activity5
  • Total Sectors Invested 4
  • Total Countries Invested 5
  • M&A Buy/Sell Connections 2

NielsenIQ

Nielsen Consumer LLC

200 W Jackson Blvd.,
Chicago, Illinois 60606
United States,
www.nielseniq.com

NielsenIQ is a comprehensive data, analytics, and insights company for global retailers and brands. NielsenIQ delivers the complete truth to retailers, manufacturers, and partners through comprehensive data sets and powerful insights. NielsenIQ was founded in 2020 and is based in Chicago, Illinois.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (1.0/yr) # - - 2 3 - - 5
Sell (0.0/yr) # - - - - - - 0
  5

Most Recent M&A

Company Date Value Type
GfK SE 2022-07-01 - Merger
Nuremberg, Germany · www.gfk.com
CGA Strategy Ltd. 2022-06-07 - Add-on Acquisition
Stockport, United Kingdom · www.cgastrategy.com
ciValue Systems Ltd. 2022-03-21 - Add-on Acquisition
Yokneam, Israel · www.civalue.com
Cornerstone Capabilities, Inc. 2021-07-26 - Add-on Acquisition
Vaughan, Ontario · www.cornerstonecapabilities.com
Label Insight, Inc. 2021-05-17 - Add-on Acquisition
Chicago, Illinois · www.labelinsight.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Software 2 (40%) - - -
Business Services 1 (20%) - - -
Internet Software and Services 1 (20%) - - -
Marketing 1 (20%) - - -
Total 5 - - -

By Geo

State/Country Buy Value Sell Value
Canada 1 - - -
  Ontario 1 - - -
Germany 1 - - -
Israel 1 - - -
United Kingdom 1 - - -
United States 1 - - -
  Illinois 1 - - -
Domestic 1 (20%) - - -
Cross-border 4 (80%) - - -
Total 5 - - -

M&A Connections

Deals
Acquired from
Investor(s)
20%
1 (20%)

Company Summary

SECTOR

Information Technology

Former Name

Nielsen Global Connect

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