Millward Brown - M&A Summary and Business Overview

MarketingCompany

Millward Brown M&A Summary

Millward Brown has acquired 6 companies.

Millward Brown has acquired in 2 different US states, and 5 countries. The Company’s most targeted sectors include marketing (50%) and business services (34%).

Millward Brown Business Overview

Where is Millward Brown headquartered?

Millward Brown is headquartered in New York, New York.

What sector is Millward Brown in?

Millward Brown is a marketing company.

M&A Summary

  • M&A Total Activity6
    • M&A Buy Activity6
  • Total Sectors Invested 3
  • Total Countries Invested 5

Millward Brown, Inc.

11 Madison Avenue, 12th floor,
New York, New York 10010
United States,
(630) 505-0066
www.millwardbrown.com

Millward Brown is a global research agency specializing in advertising effectiveness, strategic communication, media and brand equity research. Millward Brown helps clients grow great brands through comprehensive research-based qualitative and quantitative solutions.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.0/yr) # 6 - - - - - 6
Sell (0.0/yr) # - - - - - - 0
  6

Most Recent M&A

Company Date Value Type
Analytics Quotient, Inc. 2016-02-29 - Add-on Acquisition
Atlanta, Georgia · www.analyticsquotient.com
Habitus Investigación S.A. 2014-12-19 - Add-on Acquisition
Quito, Ecuador · www.habitus.ec
InsightExpress LLC 2014-08-26 - Add-on Acquisition
Stamford, Connecticut · www.insightexpress.com
EffectiveBrands Holding B.V 2014-06-17 - Add-on Acquisition
Amsterdam, Netherlands
Cadem Advertising SA 2012-07-20 - Add-on Acquisition
Santiago, Chile · www.cadem-advertising.cl
Impact Information 2001-06-11 - Add-on Acquisition
Johannesburg, South Africa
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Marketing 3 (50%) - - -
Business Services 2 (33%) - - -
Media 1 (17%) - - -
Total 6 - - -

By Geo

State/Country Buy Value Sell Value
United States 2 - - -
  Georgia 1 - - -
  Connecticut 1 - - -
Chile 1 - - -
Ecuador 1 - - -
Netherlands 1 - - -
South Africa 1 - - -
Domestic 2 (33%) - - -
Cross-border 4 (67%) - - -
Total 6 - - -

Company Summary

SECTOR

Marketing

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