Mediaplex - Ownership and Business Overview

MarketingCompany

Mediaplex Ownership

Who owns Mediaplex?

Mediaplex is owned by Conversant. It was acquired on July 3, 2001.

Mediaplex Business Overview

Where is Mediaplex headquartered?

Mediaplex is headquartered in San Francisco, California.

What sector is Mediaplex in?

Mediaplex is a marketing company.

When was Mediaplex founded?

Mediaplex was founded in 1998.

Marketing M&A Summary in 2001

Out of 60 sectors in the Mergr database, marketing ranked 29 in number of deals in 2001. The largest marketing acquisition in 2001 was True North Communications - which was acquired by The Interpublic Group of Companies for $2.1B.

Join Mergr to view all 16 acquisitions of marketing companies in 2001, including 4 acquisitions by private equity firms, and 12 by strategics.

Mediaplex, Inc.

160 Spear Street 15th Floor,
San Francisco, California 94105
United States,
(415) 644-1400
www.mediaplex.com

Mediaplex, Inc., is a provider of eBusiness marketing and technology solutions, works with leading advertisers and agencies to manage successful, targeted online marketing programs.


Company Summary

SECTOR

Marketing

Established

1998

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