Equativ Overview

Internet Software And ServicesCompany

Is Equativ PE-backed?

Yes. Equativ is owned by private equity investor Bridgepoint.

Was Equativ formerly PE-backed?

Yes. Equativ was formerly owned by 2 private investors.

Where is Equativ headquartered?

Equativ is headquartered in Paris, France.

What sector is Equativ in?

Equativ is an internet software and services company.

When was Equativ founded?

Equativ was founded in 2001.

Equativ

Equativ

66 rue de la Chaussée d’Antin,
Paris, 75009
France,
www.equativ.com

Equativ is an independent adtech platform built to serve the interests of both buyers and publishers. Smart’s fully transparent platform and shared-interest business approach enables brands and premium publishers to get their fair share of ad value at every opportunity, on their terms. Brands can achieve greater efficiency through their advertising spend, and publishers can act with certainty and have the control they need to provide the right blend of transaction models, channels, formats, and audience data to deliver true value path optimization to brands. Equativ was formed in 2001 and is based in Paris, France.


M&A Summary

Buy vs Sell

Year ≤ '20 '21 '22 '23 '24 '25 T
Buy (0.2/yr) # 1 1 - - - - 2
Sell (0.0/yr) # - - - - - - 0
  2

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