ConversionPoint Technologies - M&A Summary and Business Overview

Information TechnologyCompany

ConversionPoint Technologies M&A Summary

ConversionPoint Technologies has acquired 2 companies. It has also divested 1 asset.

ConversionPoint Technologies’ largest acquisition to date was in 2018, when it acquired Inuvo for $76M. ConversionPoint Technologies has acquired in 2 different US states. The Company’s most targeted sectors include digital media (50%) and information technology (50%).

ConversionPoint Technologies Business Overview

Where is ConversionPoint Technologies headquartered?

ConversionPoint Technologies is headquartered in Irvine, California.

What sector is ConversionPoint Technologies in?

ConversionPoint Technologies is an information technology company.

When was ConversionPoint Technologies founded?

ConversionPoint Technologies was founded in 2016.

M&A Summary

  • M&A Total Activity3
    • M&A Buy Activity2
    • M&A Sell Activity1
  • Total Sectors Invested 2
  • Total Countries Invested 1
  • M&A Buy/Sell Connections 1
  • M&A Advisors 1

ConversionPoint Technologies, Inc.

18400 Von Karman Ave Ste. 1000,
Irvine, California 92612
United States,
www.conversionpoint.com

ConversionPoint Technologies, Inc. is a complementary group of e-Commerce technology providers that are changing how brands, advertisers and agencies connect with, acquire and retain customers. The company offers AI-enabled media optimization, CRM, and robust post-purchase modules that automate product delivery and remarketing. Addressing the three main channels of e-Commerce: direct (.com), online retail and Amazon, the company’s advanced proprietary technologies increases conversions, lifetime customer value, and return on ad spend.


M&A Summary

Buy vs Sell

Year ≤ '19 '20 '21 '22 '23 '24 T
Buy (0.0/yr) # 2 - - - - - 2
vol $76M $76M
Sell (0.0/yr) # 1 - - - - - 1
  3

Most Recent M&A

Company Date Value Type
Sellpoints, Inc. 2019-08-12 - Divestiture
Emeryville, California · www.sellpoints.com
Inuvo, Inc. 2018-11-05 76M USD Add-on Acquisition
Little Rock, Arizona · www.inuvo.com
Sellpoints, Inc. 2017-12-11 - Add-on Acquisition
Emeryville, California · www.sellpoints.com
View All >>

M&A by Sector

Sector Buy # Value Sell # Value
Digital Media 1 (50%) - 1 (100%) -
Information Technology 1 (50%) 76M (100%) - -
Total 2 $76M 1 -

By Geo

State/Country Buy Value Sell Value
United States 2 76M 1 -
  California 1 - 1 -
  Arizona 1 76M - -
Total 2 $76M 1 -

Top M&A Advisors

Legal Deals
Troutman Pepper Hamilton Sanders
 1

Deal Values

buy # Total
< $100M 1 $76M
TOTAL $76M
Largest Inuvo, Inc.
$76M (2018-11-05)

M&A Connections

Deals
Divested to
Strategic(s)
100%
1 (100%)

Company Summary

SECTOR

Information Technology

Established

2016

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California Companies , Information Technology Companies , United States Companies , California Information Technology Companies , California Information Technology with Acquisitions , California Information Technology with Divestitures

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